Lead Your Visitors to the Sale Through Usability
Let our usability consultants analyze your site top to bottom. 50-page report pinpoints areas for improvement to engage visitors and increase your conversion rates.
Pole Position Marketing's usability analysis is a crucial first step to improving conversion ratios and the return on your marketing investment. We not only provide tips on how you can increase traffic through usability and site architecture, but how you can convert visitors into paying customers in greater numbers. Learn how to overcome website design and usability issues that lead to inadequate performance and the inability to convert visitors into paying customers. Receive an almost immediate return on investment and improve your web site's conversion processes overnight.
"If it ain't broke, don't fix it!" This philosophy works well for a 26-year-old still living with mommy and daddy because real life looks really, really scary, and a career isn't as fun as partying with the honeys. "Get out there and make it work," is our motto as we velocitize your web marketing!
Maximize your conversions with this comprehensive usability report!
Usability analysis benefits:
- Improve website site performance
- Enhance visitor retention
- Persuade visitors to take action
- Increase online conversions
- Boost business profits
- Achieve customer loyalty
- Grow return on investment
- Sustain long-term growth
Here is what just one satisfied client had to say:
Excellent and thorough report! What you had uncovered was a validation of what we had already concluded in our own marketing assessments. You cemented our projections. --Shawn Dawson, NetFacilities
Comprehensive usability solutions
Our complete and comprehensive usability analysis offers a point-by-point analysis of the marketing ability of your site from experts in the internet marketing industry. We analyze your site's ability to speak to your audience through design, site colors, calls to action, and more. Learn how and where you can improve your selling process. Implementation of our change recommendations will increase site conversion ratios as well as help brand awareness for your site and create long-term customers. See what others think about the services you'll get With Pole Position Marketing in our testimonial section.
Site architectural and usability analysis includes:
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Actionable Intelligence You Can Apply To Your Site Right Away!
The goal of this report is to provide you with Pole Position Marketing's analysis of, and recommendations for your site in 3 critical areas:
- Website Architecture: You'll be presented with a completed analysis of your website's architecture focusing on improving design and aesthetics. This analysis will also address technical structure and hierarchical issues critical to search engine optimization and search engine accessibility through a comprehensive crawl analysis of your site.
- Usability & Accessibility: With this report you'll get a thoroughly researched analysis of your site's technical usability based upon well-established criterion for improving visitor conversions and leveraging targeted traffic for a maximum return on your investment. Your subjective usability analysis will address any user-experience issues to ensure your users are having a satisfying experience on your site. On top of ensuring general usability, we determine ways to increase your visitors' trust in your site and increase customer engagement. Navigation is an extremely important yet often under-developed website element. Intelligent, intuitive navigation ensures that your visitors are able to find what they want, immediately, with minimal guesswork or back-tracking. What this means for you is direct conversions.
- Website Analysis: A detailed examination of your website is conducted with findings being translated into actionable strategic intelligence. Analysis covers many critical areas of your website's search engine performance including; markup and code, content, images and media, topical focus, document semantics, browser compatibility, authorship, link graph, and more. The website must maintain a consistent core code structure to allow for spiderability by search engine spiders and a consistent voice to speak to your visitors.
Each section will provide detailed recommendations for improvement based upon research and analysis of your site. In addition, you'll get a supplementary recommendations report providing recommendations compiled and divided into 3 categories:
- Mission Critical Recommendations: These recommendations are critical to the short and long-term success of your optimization campaign. They represent the minimum that you have to do to lay a secure and firm foundation to build a high-performance search marketing campaign. You must implement these recommendations prior to actual on-page, optimization strategies.
- Important Recommendations:These recommendations are important to the long-term success of your optimization campaign. While on-page optimization may begin prior to these changes, they should follow the Mission Critical Recommendations.
- Further Recommendations: These recommendations are important considerations for your website and will assist in the overall success of your optimization campaign's long-term efforts. These recommendations should be completed no less than nine months after on-page optimization begins.
After 7 years and a lot of wasted money, I finally found a company who can get the job done. For the first time, I found someone who talked with me, not at me and over my head. Stoney and the whole team at Pole Position Marketing are always available. They are incredibly patient, reliable and their rates are reasonable. They know what they're doing. We're climbing up in the ranks week by week. Now potential clients actually say, "I found you on the 
web." Thanks Pole Position Marketing!
