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	<title>Comments on: 20 Ways to NAVIGATE to Higher Conversions</title>
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	<link>http://www.polepositionmarketing.com/emp/20-ways-to-navigate-to-higher-conversions/</link>
	<description>Search Marketing Information to Render Your Competition Powerless!</description>
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		<title>By: sitegrinder</title>
		<link>http://www.polepositionmarketing.com/emp/20-ways-to-navigate-to-higher-conversions/comment-page-1/#comment-173275</link>
		<dc:creator>sitegrinder</dc:creator>
		<pubDate>Thu, 04 Jun 2009 01:50:01 +0000</pubDate>
		<guid isPermaLink="false">http://www.polepositionmarketing.com/emp/?p=1522#comment-173275</guid>
		<description>Thank for sharing this information. Also you must ensure that potential customers are able to find the information they are looking for without too many clicks. Here a quick rule of thumb. it is important that visitors to your site should be able to visit all your pages by using, at most, 3 clicks. It is also important if you are doing SEO. This is because search engines will only index pages that are 3 clicks deep into your site.
If you are interested on making striking web designs with just a simple clicks, visit us at &lt;a href=&quot;http://www.sitegrindermastery.com/design-tips/&quot; rel=&quot;nofollow&quot;&gt;sitegrinder design tips&lt;/a&gt; and be able to get the stunning web design that you always wanted.</description>
		<content:encoded><![CDATA[<p>Thank for sharing this information. Also you must ensure that potential customers are able to find the information they are looking for without too many clicks. Here a quick rule of thumb. it is important that visitors to your site should be able to visit all your pages by using, at most, 3 clicks. It is also important if you are doing SEO. This is because search engines will only index pages that are 3 clicks deep into your site.<br />
If you are interested on making striking web designs with just a simple clicks, visit us at <a href="http://www.sitegrindermastery.com/design-tips/">sitegrinder design tips</a> and be able to get the stunning web design that you always wanted.</p>
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		<title>By: Internet baccarat game strategy</title>
		<link>http://www.polepositionmarketing.com/emp/20-ways-to-navigate-to-higher-conversions/comment-page-1/#comment-173242</link>
		<dc:creator>Internet baccarat game strategy</dc:creator>
		<pubDate>Sat, 23 May 2009 06:49:44 +0000</pubDate>
		<guid isPermaLink="false">http://www.polepositionmarketing.com/emp/?p=1522#comment-173242</guid>
		<description>The single most important aspect of the navigation is that it is usable to the visitors. If it’s convoluted, confusing or broken in various ways, your users will simply abandon your site having not been able to find what they came for. The functionality of your website navigation can make or break a site’s overall performance. Fully and properly functioning navigation makes it easy for visitors to quickly find what areas of the site they came for while broken navigation quickly sends visitors scurrying for the exit.</description>
		<content:encoded><![CDATA[<p>The single most important aspect of the navigation is that it is usable to the visitors. If it’s convoluted, confusing or broken in various ways, your users will simply abandon your site having not been able to find what they came for. The functionality of your website navigation can make or break a site’s overall performance. Fully and properly functioning navigation makes it easy for visitors to quickly find what areas of the site they came for while broken navigation quickly sends visitors scurrying for the exit.</p>
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		<title>By: Luis Ibarra</title>
		<link>http://www.polepositionmarketing.com/emp/20-ways-to-navigate-to-higher-conversions/comment-page-1/#comment-117295</link>
		<dc:creator>Luis Ibarra</dc:creator>
		<pubDate>Wed, 30 Jan 2008 21:01:05 +0000</pubDate>
		<guid isPermaLink="false">http://www.polepositionmarketing.com/emp/?p=1522#comment-117295</guid>
		<description>It&#039;s all about strategic conventions (patterns). About how to design a navigation system for a specific type of website and let visitors find what they are looking for.

You can use a navigation pattern (drop down, breadcrumb, etc.) and still make it unique, individual, with your artistic touch.

Conventions are what helps people when they move from scenario to scenario.</description>
		<content:encoded><![CDATA[<p>It&#8217;s all about strategic conventions (patterns). About how to design a navigation system for a specific type of website and let visitors find what they are looking for.</p>
<p>You can use a navigation pattern (drop down, breadcrumb, etc.) and still make it unique, individual, with your artistic touch.</p>
<p>Conventions are what helps people when they move from scenario to scenario.</p>
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		<title>By: Stoney deGeyter</title>
		<link>http://www.polepositionmarketing.com/emp/20-ways-to-navigate-to-higher-conversions/comment-page-1/#comment-67053</link>
		<dc:creator>Stoney deGeyter</dc:creator>
		<pubDate>Mon, 23 Jul 2007 22:44:38 +0000</pubDate>
		<guid isPermaLink="false">http://www.polepositionmarketing.com/emp/?p=1522#comment-67053</guid>
		<description>Drew, usability is all about meeting visitor needs and expectations. Not sure how that makes it an &quot;unrecognizable mess&quot;. That&#039;s like suggesting that if everybody obeys the laws of the government then we&#039;ll all be societal drones. Nothing could be further for the truth. While individuality IS important, if you&#039;re so far out in the left field of individuality you&#039;re just going to piss a lot of people off that otherwise would be good customers/clients, etc. 

Thanks for you comments. First everything I write is basically from a business standpoint so some things don&#039;t necessarily (need to) apply to blogs or other sites that are not concerned about making money in the traditional sense. Though sites that do follow basic usability rules are better off when it comes to gaining followers.

Chris, most people don&#039;t want to have to wait for people to &quot;get it&quot; in order to sell them something. When dealing with online businesses you want to sell to as many as possible, not just those who are savvy enough to figure out how to work your site. It&#039;s all about making people think as little as possible. They more they are forced to figure things out the more likely they are to bolt.

&quot;your site doesn&#039;t have this.&quot; 

Good point. It probably should, but this being a blog, separate from our business site (which does!) I think we&#039;ve let many things slip somewhat. We have plans for a re-design in the (near?) future!</description>
		<content:encoded><![CDATA[<p>Drew, usability is all about meeting visitor needs and expectations. Not sure how that makes it an &#8220;unrecognizable mess&#8221;. That&#8217;s like suggesting that if everybody obeys the laws of the government then we&#8217;ll all be societal drones. Nothing could be further for the truth. While individuality IS important, if you&#8217;re so far out in the left field of individuality you&#8217;re just going to piss a lot of people off that otherwise would be good customers/clients, etc. </p>
<p>Thanks for you comments. First everything I write is basically from a business standpoint so some things don&#8217;t necessarily (need to) apply to blogs or other sites that are not concerned about making money in the traditional sense. Though sites that do follow basic usability rules are better off when it comes to gaining followers.</p>
<p>Chris, most people don&#8217;t want to have to wait for people to &#8220;get it&#8221; in order to sell them something. When dealing with online businesses you want to sell to as many as possible, not just those who are savvy enough to figure out how to work your site. It&#8217;s all about making people think as little as possible. They more they are forced to figure things out the more likely they are to bolt.</p>
<p>&#8220;your site doesn&#8217;t have this.&#8221; </p>
<p>Good point. It probably should, but this being a blog, separate from our business site (which does!) I think we&#8217;ve let many things slip somewhat. We have plans for a re-design in the (near?) future!</p>
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		<title>By: Chris Bartow</title>
		<link>http://www.polepositionmarketing.com/emp/20-ways-to-navigate-to-higher-conversions/comment-page-1/#comment-67038</link>
		<dc:creator>Chris Bartow</dc:creator>
		<pubDate>Mon, 23 Jul 2007 21:18:15 +0000</pubDate>
		<guid isPermaLink="false">http://www.polepositionmarketing.com/emp/?p=1522#comment-67038</guid>
		<description>&quot;Home Page link: Each page must contain an obvious (different from the logo) link back to the home page. Keep this in a consistent location. &quot;

Why?  The logo link back to the home page is pretty much standard at this point.  I realize newer Internet users may not know this, but eventually it&#039;s something that should click.

I would also point out, your site doesn&#039;t have this. ;)</description>
		<content:encoded><![CDATA[<p>&#8220;Home Page link: Each page must contain an obvious (different from the logo) link back to the home page. Keep this in a consistent location. &#8221;</p>
<p>Why?  The logo link back to the home page is pretty much standard at this point.  I realize newer Internet users may not know this, but eventually it&#8217;s something that should click.</p>
<p>I would also point out, your site doesn&#8217;t have this. <img src='http://www.polepositionmarketing.com/emp/wp-includes/images/smilies/icon_wink.gif' alt=';)' class='wp-smiley' /> </p>
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		<title>By: Drew Stauffer</title>
		<link>http://www.polepositionmarketing.com/emp/20-ways-to-navigate-to-higher-conversions/comment-page-1/#comment-67030</link>
		<dc:creator>Drew Stauffer</dc:creator>
		<pubDate>Mon, 23 Jul 2007 20:56:05 +0000</pubDate>
		<guid isPermaLink="false">http://www.polepositionmarketing.com/emp/?p=1522#comment-67030</guid>
		<description>While I do agree with 90% of this I think it also helps to make the Internet an unrecognizable mess.

When too many people start to follow the same rules then there&#039;s no individuality.

Yes, certain aspects of consistency must present themselves. But it&#039;s up to a good designer to present the information in an exciting fashion while still being recognizable.</description>
		<content:encoded><![CDATA[<p>While I do agree with 90% of this I think it also helps to make the Internet an unrecognizable mess.</p>
<p>When too many people start to follow the same rules then there&#8217;s no individuality.</p>
<p>Yes, certain aspects of consistency must present themselves. But it&#8217;s up to a good designer to present the information in an exciting fashion while still being recognizable.</p>
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		<title>By: Paul Hancox</title>
		<link>http://www.polepositionmarketing.com/emp/20-ways-to-navigate-to-higher-conversions/comment-page-1/#comment-66252</link>
		<dc:creator>Paul Hancox</dc:creator>
		<pubDate>Fri, 20 Jul 2007 02:14:23 +0000</pubDate>
		<guid isPermaLink="false">http://www.polepositionmarketing.com/emp/?p=1522#comment-66252</guid>
		<description>Hi Stoney

Thanks for the heads-up on navigation. Ken Evoy says navigation is part of the &quot;pre-sell&quot; process. After all, if we can&#039;t give our visitors a nice time navigationally, then they won&#039;t stay long enough to buy anything off us.

By the way, I found your article from Sphinn.com, so nice to see you have a fair few Sphinns already.

Best,

Paul Hancox
http://www.InternetInfluenceMagic.com</description>
		<content:encoded><![CDATA[<p>Hi Stoney</p>
<p>Thanks for the heads-up on navigation. Ken Evoy says navigation is part of the &#8220;pre-sell&#8221; process. After all, if we can&#8217;t give our visitors a nice time navigationally, then they won&#8217;t stay long enough to buy anything off us.</p>
<p>By the way, I found your article from Sphinn.com, so nice to see you have a fair few Sphinns already.</p>
<p>Best,</p>
<p>Paul Hancox<br />
<a href="http://www.InternetInfluenceMagic.com">http://www.InternetInfluenceMagic.com</a></p>
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