Ask a Question and Get Bob Loblaw for an Answer
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I’ve been silent here on the (EMP) blog long enough. While Stoney requires all his employees to blog on a weekly basis I’ve been given no such authority. That’s all going to change. I’m tired of playing second fiddle. I’m sick of being the Ben Assflake in Matt Damon’s shadow. I’m sick and tired of being the direct to DVD sequel, panned by critics and relegated to the 2 for $11 bin at Wal-Mart.
Today I step out on my own and prove that I’m not just the side-kick that gets to say a few pithy lines for comedy relief. I’ve got a voice that wants to be heard… that needs to be heard… that you, my friend, want to hear! Am I overstating? Perhaps. But by the time you figure it all out I’ll have you wrapped around my little finger like a pig in a blanket.
I’m sure you want to know more about me so feel free to check out my Reno SEO bio and peruse our search engine marketing company site to read more of my cleverousness. Yeah, that’s me in those orange boxes in the middle of each page. That’s all the space I’m allotted. Weak I know.
So enough about me, let’s talk about what I’m going to do here on the blog. I thought I’d start off with some Q and A. You ask me questions on search marketing and I’ll fling the straight poop right back atcha. I’m not gonna cram any marketing mumbo jumbo down your throat and I’m certainly not drinking any SEO or Google Kool-Aid.
So let’s get to the Qss so you can see my Ass!
First question comes from Stoney, from Reno, Nevada:
Hi Bob, I have two questions for you. 1) how do you say your name? I’m having trouble pronouncing it in my head. 2) Didn’t you steal your name from Tony Danza’s character that first appeared on the third season of Arrested Development?
Great to have you on the show, Stoney. To your first question, I suggest you stop trying. There ain’t much in that head of yours so you’re better of just pronouncing it out loud. Go ahead, give it a try, I’ll wait. Ok, moving on to your second question. What’s your point? Next.
Bob, what’s with all these social networking sites? How in the world does anybody have time to participate in any more than a few? Does anybody work anymore?
— Stoney deGeyter, Reno, NV
Stoney, have we met? Hey, I’m with you. I honestly can’t keep up with all the social sites and certainly don’t have time to attempt to leverage any more than a couple. If you feel leveraging social media is important I suggest you start small. Build one profile on one site and work it from there. Once you have that down, then move on to the next. As you go along, figure out what you need to do with each in order to participate with the community, but be sure to save some time for your real job. With the writer’s strike in full swing you’ll have plenty of unused TV time to work on this. The bottom line, only use social sites that help you progress your long-term business goals, or just keep it as an after-work hobby.
I’m interested in hearing Stoney speak. Can you give me a heads up on his speaking schedule?
— Stoney deGeyter, Reno, NV
Uh, yeah. Anything for you, pal. Stoney will be speaking in the Keyword Research, Selection and Optimization session (Tuesday Nov 4, 1:30-2:45p, Salon D) at WebmasterWorld’s PubCon. You’ll also see the rest of the Pole Position Marketing crew (except me, I can’t get past the metal detectors on the plane) hanging around, meeting and greeting. They will, of course, be wearing our nifty Pole Position Marketing pit crew shirts.
Stoney has also pitched a session for SMX West, so if you have any pull with Danny or Chris, be sure to let them know you’d like to see him there.
Next up is SEMpdx’s SearchFest, March 10, 2008, which Stoney has been invited back to. Ask anybody, he was fanfreakintastic!
And April 21-22 Stoney will be presenting at an undisclosed location to be made known in the near future. Be sure to mark your calendars for that as well.
That’s it for the Q and A for now folks. Start sending me your questions so I can get them answered each week. I’m hoping for at least a couple of questions from someone other than my boss! E-mail me your questions at bobloblaw@polepositionmarketing.com and while I probably won’t respond to your emails, I’ll try to get them answered here.





Hey Bob. Glad to see you post finally! Been looking forward to it for a long time.
November 7th, 2007 at 8:29 amBob Loblaw, are you still writing the Bob Loblaw Law Blog?
Also, are you on StumbleUpon? I’d like to be your friend.
November 8th, 2007 at 10:02 pmNathania, I’m flattered that you want to be my very own Stumble Bunny. Just for you I created my very first social media profile. I don’t have a feakin’ clue how this thing works so I guess you’re gonna have to be on top… er, I mean be in the driver seat when it comes to adding me as your friend. (I’m bob-loblaw-ppm)
So I looked for this Bob Loblaw Law Blog that you speak of and found quite a few. Of course, none are written by me and are really just blatant ripoffs of what I ripped off. At least I have the decency not to be a lawyer!
Oh, crap. These were my first two legitimate questions and now I’ve gone and answered them. Looks like I’ll have to make ‘em up again in next week’s QandA installment. Sigh. I’m so self- sabotaging.
November 9th, 2007 at 6:32 am