http://www.polepositionmarketing.com/emp/campaign-organization/?utm_source=rss&utm_medium=rss&utm_campaign=campaign-organization Velocitize Your Web Marketing Fri, 04 May 2012 15:41:17 +0200 hourly 1 http://wordpress.org/?v=3.3.2 http://www.polepositionmarketing.com/emp/campaign-organization/#comment-1409 Granular Ad Group Organization » (EMP) E-Marketing Performance Tue, 30 Mar 2010 13:10:47 +0000 http://www.polepositionmarketing.com/emp/?p=5819#comment-1409 [...] Where are you sending all of these searchers through your ad?  To your hd tv landing page?  To your Panasonic tv landing page? To your flatscreen tv landing page?  If you chose the first, you would be giving the shaft to those searchers specifically looking for a Panasonic.  If your headline offered me a Panasonic and you took me to a page with a bunch of different brands, I would feel a bit shafted and would be more likely to bail. [...] [...] Where are you sending all of these searchers through your ad?  To your hd tv landing page?  To your Panasonic tv landing page? To your flatscreen tv landing page?  If you chose the first, you would be giving the shaft to those searchers specifically looking for a Panasonic.  If your headline offered me a Panasonic and you took me to a page with a bunch of different brands, I would feel a bit shafted and would be more likely to bail. [...]

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