How To Sell That Thing You Sell
The other day I went to a local seminar on “internet marketing”. I honestly didn’t expect a whole lot; it was one of those “how to make money on the internet” things, which promised to tell you tips on how to use the search engines to your advantage, yada, yada, yada. But I have to say I was surprised, at least from the first 30 minutes of the 90 minute seminar.
What surprised me was that the seminar on “how to make money on the internet” that was really nothing more than a sales pitch for an all day seminar they would be holding several weeks later. And boy, did they have that pitch down!
I left after the first 30 minutes. It felt like we were still in the introduction stage of the presentation. Kind of like they kept making promises of all the things they’ll be covering but never really covering them. I think that was just the point. This presentation wasn’t about providing information on how to make money from the internet, it was about how you can learn everything you need to know about how to make money from the internet by coming to the NEXT seminar.
The name is King. Burger King. And this is how the King rolls.
