Get ready for the Google mobile friendly update.

Google Mobile Friendly Update – What to Do Now?

Google recently announced that mobile friendliness will be included within SEO rankings starting April 21. This news comes after a study reported that 2015 mobile searches will surpass traditional desktop searches. Although […]

Posted on by Shane Barker
Going Local Survival Guide

Quick Strategies for Local and Mobile Optimization

Are local and mobile optimization things you plan to get around to “someday?” Well, someday is now. Local and mobile optimization are no longer two separate strategies. They go hand […]

Posted on by Stoney G deGeyter
local-search

Use Structured Data to Get Found on Local SEO

The use of structured data started long before local search engine optimization became a big deal, but using structured data for natural optimization is far less essential than for the […]

Posted on by Stoney G deGeyter
Local Search

Have You Gone Local? Maybe It’s Time.

The single most-performed browser activity on mobile devices is search. That means people are using their phones for finding things more than they surf the web, skim Facebook peruse their […]

Posted on by Stoney G deGeyter
A Weekly Review of Web Marketing Articles

Final Lap: Winning Web Marketing Reads–May 2014

It’s hard to keep up on the latest thought leadership, ideas, trends and news in the web marketing industry, which is why we bring you the Final Lap. Each member […]

Posted on by Annalisa Hilliard
A Weekly Review of Web Marketing Articles

Final Lap: Good Reads for the Week Ending August 9

Over the summer we did some remodeling around the PPM offices. We’ve got a new office on the second floor and our conference room is now ready for the small-group […]

Posted on by Max Speed

Who’s Kicking Your Tail?

When was the last time you ran a search for your own, or your company name on Google? If you’re interested in how you rank amongst your peers, you might […]

Posted on by Max Speed

What’s Wrong With This Picture?

Friday I posted a snapshot of a billboard advertising an auto mall here in Reno (Fallon, actually). I wanted to solicit some comments to see if anybody else saw the […]

Posted on by Stoney G deGeyter

The Power Of Branding For Small Business, Part Two

People often associate brands with money. And lots of it. Generally, if you try to run a branding campaign such as you see from big companies like Target, you certainly […]

Posted on by Stoney G deGeyter

Local Search Marketing Considerations

Local search is one of the most attentions worthy aspects of SEM today. 63% of US Internet users (or approximately 109 mln people) performed a local search online in July […]

Posted on by Max Speed

SES SJ: Local Search Marketing Tactics

I came to this session looking primarily to see what people are doing for local natural optimization. Instead, it was largely about ads, but there was still a lot of […]

Posted on by Stoney G deGeyter
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