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Thank You to America’s Veterans

Happy Veteran's Day
Image Credit: DOGO News

Just a quick shout out to Americas veterans. Thank you for your service and sacrifice. Thank  you for defending our freedoms. Thank you for being willing to do the things we don’t. May God bless you and your families and bestow upon you blessings far greater than your sacrifice.


Buy The Best Damn Web Marketing Checklist, Period! and download the cheat sheet.

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It Really Is The Best Damn Web Marketing Checklist, Period!

It Really Is The Best Damn Web Marketing Checklist, Period!

The Best Damn Web Marketing Checklist, Period!

Whew! That was a lot more work than I ever imagined. If anyone ever told you that writing a book was REALLY tough, go ahead and slap them for me because that’s a drastic understatement. It’s hard. Very, very, very, very, very hard! And I might be understating that as well.

Kudos to all my now-fellow authors out there who have gone through this time and time again. You. Are. Amazing.

I started working on my book way back in 2007, only it wasn’t a book. It was a series of blog posts that I then compiled into a free PDF download. That checklist garnered around 10,000 downloads over the years. Last year I began the process of updating the checklist. As it did, my compilation of checklists grew from just over a dozen pages to over 200. I figured that was the stuff books were made of!

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Buy The Best Damn Web Marketing Checklist, Period! and download the cheat sheet.

....

The Best Damn Web Marketing Checklist Gets an Upgrade—and a Cheat Sheet!

Seven years ago I embarked on a journey to create The Best Damn Web Marketing Checklist, Period! I did and it was… if I may say that with humility. The free PDF we created has been downloaded tens of thousands of times over the last seven years and continues to get a handful of downloads every week even today.

But today is not seven years ago, and web marketing has changed. Back then, social media marketing didn’t (or barely) existed, mobile sites weren’t even a thing, and local search meant typing in the geographical location into your search bar.

Last year I set out to create an even better Best Damn Web Marketing Checklist, Period! I did and it is. The new version, which will be published as a book in a couple months, includes 13 new checklists (36 total) and more than 200 new action points (somewhere around 635). That’s one big damn checklist!

Get the Cheat Sheet Today!

Since the book will be sold on Amazon, we decided to create a free companion piece called The Best Damn Web Marketing Cheat Sheet!

The cheat sheet contains all of the action points of the book, minus the explanations and examples. It’s designed to accompany the book and give you an easy to print and reference document, but it can certainly stand on its own.

Today we are releasing the cheat sheet as a free download. So what are you waiting for? Go get your free copy today. Your website will thank you!


Buy The Best Damn Web Marketing Checklist, Period! and download the cheat sheet.

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Not Just Another “Merry Christmas” Post

Merry Christmas from Pole Position MarketingHow do you write a post about “the true meaning of Christmas” without sounding preachy? I don’t have a problem with Santa Claus, gift giving, the throwing out a “What I Want for Christmas” wish list. That’s all good fun. But I want to write something about the actual meaning of Christmas, without coming across like a televangelist barking at you from the TV screen looking for more money to pay for his hair transplant.

I want to write a post that you’ll want to read. This is the dilemma our team ran into when we brought up the idea to write a Christmas post. And it all started when we were trying to figure out how we can demonstrate our company ethos to those ouside our walls.Continue Reading


Buy The Best Damn Web Marketing Checklist, Period! and download the cheat sheet.

....

Boost Inbound Leads with ‘Accelerate Your B.L.O.G.’ Seminar

2012 B.L.O.G. Seminar for Canton, Akron, Cleveland and Northeast OhioPole Position Marketing is on a quest! In partnership with the Canton/Stark Convention and Visitors’ Bureau and the Pro Football Hall of Fame, we want to help Northeast Ohio businesses and non-profits get on the fast track with one of today’s most valuable inbound marketing tools – the blog.

On Wednesday, September 12, Stoney deGeyter and the Pole Position Marketing Pit Crew will continue their Web Marketing Driver’s Ed series with Accelerate Your B.L.O.G., a full-day seminar designed for organizations that want to set up and manage a blog that generates leads over the long haul. The symposium will be held from 8:30 a.m. to 3 p.m. in the Hall of Fame’s new, state-of-the-art event center.

This seminar is ideal for small business owners, digital communication managers, corporate and agency PR and marketing pros, and social media coordinators!
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Buy The Best Damn Web Marketing Checklist, Period! and download the cheat sheet.

....

From the Rooftop: Pole Position Marketing Recognized by IABC Cleveland

Pole Position Marketing wins IABC award for communicationI know many people think web marketing is all about technology. But, at its heart, effective web marketing is about good communication and how it builds good relationships – between clients and agencies, between businesses and their customers, between brands and the people who believe in them.

Yesterday evening on the rooftop patio of downtown Cleveland’s Velvet Dog, the Pole Position Marketing team received the Company Spotlight Award for Small Business from the International Association of Business Communicators (IABC) Cleveland chapter. We were recognized by this global organization not for technical expertise (although that’s a big part of what we do), but for the quality of our communication and the value we strive to bring to our customers and our community.

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Buy The Best Damn Web Marketing Checklist, Period! and download the cheat sheet.

....

Search Ranking Crash Course, a One-day Web Marketing Seminar

Website rankings dead last? Not getting the website results your business needs? It’s time to get back in the race! Sign up for Pole Position Marketing’s Search Ranking Crash Course, a one-day Web marketing seminar built for speed, intensity and souped-up search engine rankings.

The event, which will include four separate sessions that can be purchased individually or as a full-day package (discount!), will be held:

Friday, April 27
8:30 a.m. to 3 p.m.
Gateway Event & Conference Center
North Canton, Ohio

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Buy The Best Damn Web Marketing Checklist, Period! and download the cheat sheet.

....

Let’s Hear It for the Stark B2B Expo! We’re Stepping Out as Sponsors

When I tell Northeast Ohio friends and colleagues where I work, the response I often get is, “Pole Position Marketing? Never heard of it.” (Visibility: the challenge all small businesses must contend with, right?) When I respond, I’m not shy about saying what an awesome group of web marketing pros I’m part of. This month, we’ve decided it’s time to take that message – and our community support efforts – even farther!

On October 26 at Canton’s Cultural Center for the Arts, we’ll be sponsoring the Stark Business-to-Business Expo After Hours Networking event together with the Canton Charge, the Cleveland Cavalier’s new D-League team! The day-long expo, presented by the Canton Repository and the Canton Regional Chamber of Commerce, offers area businesses an opportunity to showcase their products and services while participating in valuable networking and educational sessions. If you own a business in Northeast Ohio, this is one event you won’t want to miss.

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Buy The Best Damn Web Marketing Checklist, Period! and download the cheat sheet.

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