Aug 24 2005
Competition Analysis: Part 2
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So, with your onsite factors optimized to perfection, you now have to think about the offsite realm.
“To fully grasp how your competitors are ranking highly for your targeted phrases you will want to know a number of things about the links to their site including:
* How many links do they have?
* How many of these links come from the same sites?
* Are these sites relevant?
* What is the PageRank distribution of the links?
* Are these links image or text links and if text,
* What anchor text is used to link to your competitor’s site? “
And that concludes this two-parter about analyzing your competition and optimizing your own site with that information.
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Tags: Search & Marketing, Web Design
Posted in Search & Marketing, Web Design
