Live Chat Pop-ups
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Have you ever gone to a webite and all of sudden had a live chat box pop up? I was visiting a site and was greeted with an internal pop up that notified me that I was online with a live person representing the company. Is this a good marketing strategy? I thought about it for a moment and realized that it is probably not a very effective measure. If anything, it will deter visitors. Most people enjoy the anomyninity of the internet, and when a live person messages you in consequence of visiting their site, it’s hard not to get an eary feeling that you are “being watched”.
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Tags: Search & Marketing
Posted in Search & Marketing
Actually, for many businesses these turn out to be a great sales tool. It allows visitors to interact with a real person and get questions answered without going through the hassle of waiting for an email to get answered or a phone call. I’ve toyed with them before from time to time but I can’t say with a substantial measure of success.
January 12th, 2006 at 9:32 am