Jul 6 2010
My Reading List: April 2010-June 2010
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Business
- The No Asshole Rule
: Building a Civilized Workplace and Surviving One That Isn’t, Robert I. Sutton
- Hundred Percenters
: Challenge Your Employees to Give It Their All, and They’ll Give You Even More, Mark Murphy
- Scientific Advertising
, Claude C. Hopkins
- State of Search Engine Marketing Report 2010, EConsultancy & SEMPO
- Google SEO Report Card
Novels
- Guardian of Lies
, Steve Martini
- Digital Fortress
, Dan Brown
- Flashforward
, Robert J. Sawyer
- Pirate Latitudes
, Michael Crichton
Personal
- Finding God in the Shack
: Seeking Truth in a Story of Evil and Redemption, Roger E. Olsen
- Better Dads, Stronger Sons: How Fathers Can Guide Boys to Become Men of Character
, Rick Johnson
Real Life
- Bad Boys of the Black Hills…And Some Wild Women, Too
, Barbara Fifer
- Rapt: Attention and the Focused Life
, Winifred Gallagher
Books on deck
This is a list of the books I am either currently reading or are stacked up on my nightstand to be read as soon as I can get to them.
- Bloom County: The Complete Library, Vol. 2: 1982-1984
, Berkeley Breathed
- Heaven’s Wager
, Ted Dekker
- The Lost Symbol
, Dan Brown
- When Heaven Weeps
, Ted Dekker
- Ford County: Stories
, Ted Dekker
- Thunder of Heaven (Martyr’s Song, Book 3)
, Ted Dekker
- Theodore Boone: Kid Lawyer
, John Grisham
- Eaters of the Dead
, Michael Crichton
- The Bourne Identity: A Novel
, Robert Ludlum
- Sounding Forth the Trumpet
: 1837-1860 (God’s Plan for America), David Manuel and Peter Marshall
- Pagan Christianity?: Exploring the Roots of Our Church Practices
, Frank Viola
- Sway: The Irresistible Pull of Irrational Behavior
, Ori Brafman and Rom Brafman
- I Will Teach You To Be Rich
, Ramit Sethi
- Wild at Heart: Discovering the Secret of a Man’s Soul
, John Eldredge
- The Journey of Desire: Searching for the Life We’ve Only Dreamed of
, John Eldredge
- Branded Male: Marketing to Men
, Mark Tungate
- Pull: Marketing Secrets The Fortune 100 Use
, Keith Chambers
- Audience, Relevance, and Search: Targeting Web Audiences with Relevant Content
, James Mathewson, Frank Donatone, Cynthia Fishel
- Marketing in the Age of Google: Your Online Strategy IS Your Business Strategy
, Vanessa Fox
- Tested Advertising Methods
, John Caples
- The Soccer Mom Myth
, Michele Miller
- Your Gut is Still Not Smarter Than Your Head: How Disciplined, Fact-Based Marketing Can Drive Extraordinary Growth & Profits
, Kevin Clancy
- The Anatomy of Buzz: How to Create Word of Mouth Marketing
, Emanuel Rosen
- The Art of Writing Advertising: Conversations with Masters of the Craft: David Ogilvy, William Bernbach, Leo Burnett, Rosser Reeves,
, Denis Higgins
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