How much link value does a tweet or Facebook like have? It just depends. White hat link builders know that, in most cases, high quality links take time to obtain. The same holds true in using social media to build links. Here are three things to consider. Have Content Worthy Of Linking To If you’ve…
Tag Archive: content marketing
Final Lap for Week of October 17
It’s time again for Pole Position Marketing’s Final Lap! Check out some of the great stuff our team The Pit Crew read during the week of October 17.
Final Lap: Our Favorite Online Marketing Stuff for the Week of October 10
Our team The Pit Crew has read some informative and helpful articles on Web marketing this week. Here are our picks.
Want Conversions? Give a Little to Get a Little
Sometimes getting conversions is like trying to capture mist in a jar or water with your fingers. No matter how hard you try, you just can’t seem to get a secure hold on them. There are countless test you can do with your website to help increase your conversion rates. A/B and multivariate tests can…
Content Marketing World Dénouement: Five Challenges to Chew On
When more than 600 professionals in marketing, advertising and PR get together in the Rock and Roll Hall of Fame City, you know the event is going to be a smash hit! Joe Pulizzi’s Content Marketing World 2011 was all that and more. The program agenda read like a who’s who in online marketing and…
Authenticity is Attractive, Even in Marketing
Authenticity and transparency should characterize the best (and most effective) content marketing strategies. I find this a welcome change from traditional marketing and advertising ploys that depend on allure but provide no solid basis for decision-making.
- "Our clients often tell us we're one in a million. Turns out we're really just one of a hundred thousand or so. But what they're really saying is that we get results that increase traffic, sales and ROI! Number one of a million? Yeah, that's where we put you when we velocitize your web marketing."
