What is the difference between a subdomain and a subfolder? How do the search engines value these differently? SEO job candidates should be able to thoroughly explain the differences between […]
How important are exact match domains to the optimization success? An SEO job candidate should demonstrate sufficient knowledge regarding how search engines view exact match domains and how that impacts […]
“What will our domain name be?” is one of the first things people ask themselves when taking their business online. Or at least it should be! If your business name […]
It’s pretty hard to find the perfect .com URL these days. To make more URLs available, ICANN (the agency in charge of regulating domains) has created numerous new TLDs (top […]
There are two reasons to register a domain name for longer periods of time: 1) you plan on being in business for years to come and 2) you want whatever […]
One of the first things you need to secure when building your web presence is your domain name. In fact, your domain name should be considered before you even choose […]
When you’re looking for a quality SEO company to work with, it’s smart to go through a vetting process for each one. One of the things people often look for […]
The following series is pulled from a presentation I gave to a group of beauty bloggers hosted by L’Oreal in New York. Most of the presentation is geared toward how […]
The following series is pulled from a presentation I gave to a group of beauty bloggers hosted by L’Oreal in New York. Most of the presentation is geared toward how […]
The following series is pulled from a presentation I gave to a group of beauty bloggers hosted by L’Oreal in New York. Most of the presentation is geared toward how […]
The following series is pulled from a presentation I gave to a group of beauty bloggers hosted by L’Oreal in New York. Most of the presentation is geared toward how […]
I often have a hard time convincing clients that they need to buy additional domain names to protect their brand. I even give them a list of all the domains […]
Moving your site to a new domain is remarkably similar to moving to a new physical address. In some cases it’s much easier, you don’t have to pack up, or […]
There are advantages and disadvantages to using both absolute and relative links. Here I will explore the differences between the two, outline some pros and cons and also provide some […]
Continuing my Q&A series on Website Architecture, these questions were presented to me before and during my webinar of the same topic. We have some more good questions and answers […]