Posts Tagged ‘exchange’

Jan 22 2008

Team Reading List 1.22.08

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SEO

Copywriting

Social Media

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2 Comments
Jan 17 2008

How NOT to Write a Link Request Email

I received the following link request email and laughed. What does this person hope to get out of this? Did I sign up for an email joke of the day?
Strong-Bad-Deleted
Email Verbatim:

Hello Sir,

Recently I have visited your good site and found it very impressive, So I would like to a link partnership with your site. please add my following link information to your related site.
An additional link would help both you and us to get more traffic.

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Nov 14 2007

SEO Advice - From Someone Who Doesn’t Do SEO To Someone Who Knows Even Less

A friend of mine sent me an email last week, asking about optimization for his personal website. My reply was long winded (which is typical coming from me) and I after I sent the email I thought it was decent fodder for a blog post about very basic SEO.

Here’s our exchange, or at least most of it …

What is the name of the files you work on? I started my web-site and wanted to start getting people to check it out. I know that is what you do. I wanted to research how to do it. If you wanted I could pay you to help.

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3 Comments
Jul 20 2007

Team Reading List 7.20.07

Article Marketing Beats Out Link Exchanges For High Quality Links

Link Building Styles : Presell Pages, Articles, Resources & Press Releases

What Would You Do with 1,200 Email Addresses?

1 Comment
Jun 25 2007

Blockbuster Total Access Takes Another Minor Misstep

Yeah, I know. I’ve been talking about Blockbuster a lot lately. I’ve already covered Blockbuster’s UVP (which I’m very impressed with) and then followed that up with their disasterous customer service survey. So why another post about Blockbuster? Because they provide a perfect real-world example of a company struggling to get it right. Sometimes they get the DVD in the tray and sometimes they don’t. (That analogy sounded better in my head!)

One of the neat features of Blockbuster Total Access is that along with being able to exchange mail envelopes for a free DVD in the store is that they also send you a monthly coupon that can be used for either a DVD or a game. Real quick, let’s do the math on all of this. I pay just about $10 per month for the one DVD at a time plan. Let’s say that I only watch movies on the weekend so every week I get my DVD in the mail, watch it, exchange it for a freebie in the store and then wash, rinse and repeat the next weekend and so on. That’s two movies I watch per per week, eight per month plus a ninth movie (or game) using the free coupon. I’m paying just over $1.10 per movie.

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1 Comment