The Best Damn Web Marketing Checklist for Help and FAQ Pages
Look at you, you came back! We knew you just couldn't keep away for long. Why not make visiting us easy by subscribing to our RSS feed (or the audio RSS feed). Stick around and be sure to speak up and post a comment or two!
This is a continuation of a series of website marketing checklists. Check out all Web Marketing Checklists in this series.
What this is about: This list covers a range of items dealing with pages dedicated to helping your customers with various needs and answering important questions they have regarding your site, products and services.
Why this is important: If your customers are digging through your help and FAQ pages, chances are they are close to making a decision to purchase, they just need a little extra bump. These pages are essential to these visitors seek by providing answers to questions and other helps that will push them through the conversion process.
