Posts Tagged ‘Interviews’

Hey, you're new. We like you already! You obviously have great taste! If you like what you read here you'll probably want to subscribe to our RSS feed (or the audio RSS feed). Stick around and be sure to speak up and post a comment or two!

I loved the interviews as part of the narrowing down process in the first few seasons of The Apprentice. I think the last couple of seasons they moved away from that, but now they brought it back. Considering that none of these people will actually be working for Trump, this time it seems kind of superfluous. What’s the point? Let’s get back to the game… and the lessons!

Business Lesson One: The quality of the team can make or break your success.

Click here to keep learning

Upon first glance, The Search Engine Marketing Kit, authored by Dan Thies and Dave Davies, appears to be a more daunting read than it really is. The material stands about three inches thick complete with 4-inch three-ring binder. The thickness is deceptive in that the pages are printed only on one side. But running at over 350 pages, the SEM kit is no slouch in dishing out the info.

Designed to be the go-to manual for all things SEM related, the SEM Kit successfully delivers. The kit, which includes a CD loaded with documents, covers search engines, SEO basics, advanced SEO, PPC, and link building; giving the reader a well-rounded knowledge base for developing successful SEO and SEM strategies. The authors have even included a chapter on running an SEM firm, which can be particularly insightful at understanding the various strategies and options available to anyone running, or thinking of running an SEO business. Normally I’m not one much for interviews, but I did find the interviews chapter to be particularly worthy of a read (I’ve copied the pages and passed them around the office.)

Click here to keep learning

Recently I got a hold of a 2006 AAEE Job Search Handbook from a friend of mine. Thumbing through it I thought this information would be helpful to businesses as they perform interviews.

Guidelines for Pre-Employment Interview

Name

Acceptable: “To enable us to check on your work and education record, is any additional information necessary relative to change of name, use of an assumed name or a nick name? If yes, Please explain.”

Click here to keep learning

A [link no longer available] mini interview of yours truly was posted yesterday over at the SEMpdx website. Just three quick questions, the first being an overview of my presentation that I’ll be giving and then two more quickies about keywords and keyword research.

You can also read their [link no longer available] mini-interview with Matt McGee as well.

Most business cards get ditched within the first two hours of being taken. That’s the problem with handing out business cards; the act is actually 90 percent ineffective.

Your business card shouldn’t be a substitute for your networking capabilities. You have to do the hard work first, become memorable. Identify the people you know can help you achieve your goals and those who you can help to achieve theirs. Don’t just hand out the card while sipping cocktails at a seminar or your card will be amongst the thousands thrown away every week.

Click here to keep learning

When you think of keyword research Dan Thies’ name often comes to mind. Dan’s expertise, however goes far beyond keyword research as he has become one of the most sought after SEO coaches/educators out there also being one of the most well-known and respected voices in SEO. Dan was gracious to allow me to interview him and get his thoughts on what’s important and what’s not in terms of SEO.

1) Aside from SEO education programs you provide, you’re known as a keyword research expert. What do you feel are the most important aspects of researching and selecting keywords for an optimization campaign?

Click here to keep learning

Matt Cutts is a well known Google software engineer who got into search engines in college while he was working on his Ph.D.

“The computer science department there makes you take two outside classes, so I took classes from the Information and Library Science department about search engines. It turned out that search engines were really exciting stuff: term frequency times inverse document frequency and all that stuff.”

Click here to keep learning

I haven’t picked out an interview for a while, so I decided now was the time to do it. This time, it’s an interview with LotsO, an SEO veteran who isn’t afraid to be blunt.

” In the spring of 1998 I started working with my first paying SEO client. By 2000 I was overwhelmed with clients and by 2003 I had dropped most all of my clients.

I guess you could say that; I came, I saw and then I left…

The simple reason I dropped most of my clients; I did not need them. I found I could make more money (with less problems) without clients.”

Some might not know who Ron McArthur is or why he’s special enough for an interview. Well guess what? Now you too can know about this man. Ron McArthur is the President of WSI Internet, apparently the fastest growing internet francise. And now Jason Manheim has been given the opportunity to interview him. So go ahead, it’s okay to read the “Interview with the President of the Fastest Growing Internet Franchise”

“With so many franchise opportunities available throughout the world, it can be quite a daunting task for a person seeking a franchise opportunity to narrow down to the one that fits their interest and expertise.”

“The training process is certainly designed to get them started with the knowledge and information that they’re going to require to handle the technical side of the business. One of the things we talk about to our franchisees in training is, ‘Welcome to the rest of your life of learning.’ ”

Founder of WeBuildPages, Jim Boykin talks about search optimization, training good employees, and more in his interview with Aaron Wall

“I like knowing my clients and knowing my employees, and knowing what my employees know. Our current team now has good experience and it took years to build that knowledge…”

“Bad clients call or email often. Problem is, if I sold them, then they want to talk to me, and if 80 clients all called and chatted 1 hour per month I’d have no time.”

“People are so stuck on ways to get links fast…press a button and whammo, 1000 backlinks…why not find that site that’s in the top 10 for your phrase and isn’t selling anything (a real resource).”