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Tag Archive: Keyword Research

Comprehensive Guide to Keyword Research, Selection & Organization, Part VI

This is part 6 of a 12 part series on keyword research. This series will guide you through four distinct phase of the keyword research process, providing you step by step guidelines to help you gather, sort and organize your keywords into an effective marketing campaign. Phase II What is a search phrase? Before we…

Comprehensive Guide to Keyword Research, Selection & Organization, Part V

This is part 5 of a 12 part series on keyword research. This series will guide you through four distinct phase of the keyword research process, providing you step by step guidelines to help you gather, sort and organize your keywords into an effective marketing campaign. Four factors of core term prioritization By now you…

Comprehensive Guide to Keyword Research, Selection & Organization, Part IV

This is part 4 of a 12 part series on keyword research. This series will guide you through four distinct phase of the keyword research process, providing you step by step guidelines to help you gather, sort and organize your keywords into an effective marketing campaign. Yesterday I discussed three steps in finding core terms:…

Comprehensive Guide to Keyword Research, Selection & Organization, Part III

This is part 3 of a 12 part series on keyword research. This series will guide you through four distinct phase of the keyword research process, providing you step by step guidelines to help you gather, sort and organize your keywords into an effective marketing campaign. How to Find Core Terms In Part II of…

Comprehensive Guide to Keyword Research, Selection & Organization, Part II

This is part 2 of a 12 part series on keyword research. This series will guide you through four distinct phase of the keyword research process, providing you step by step guidelines to help you gather, sort and organize your keywords into an effective marketing campaign. Phase I: Finding Core Terms When most people start…

If a Ranking Falls on the First Page, But There is Nobody Around to See it, Does it Still Make Any Difference?

I think I stress too much about our clients’ performance of their optimization campaigns. Or perhaps I just create too much work for myself. See, all these years I’ve been working 10-12 hour days to help my clients increase their exposure in the search engines for some pretty important phrases. But just recently I found…

PPC Team Reading List 6.23.08

PPC FAQ – Action Packed PPC Keyword Research Pay Per Click Management: Seven Variables to Manipulate for Maximum Performance Using PPC Ads to Improve Your Organic Search Campaigns Pay-per-Click and Link Building Campaigns

Pole Position Marketing Gains Site Links on Google

Google has been spidering the new URL for the (EMP) blog so I thought I’d do a few vanity searches to see if it’s showing up in the search results. Not yet, but I did see something cool. It looks like Pole Position Marketing has gained some site links:

Conferences Worth Attending: Sign Up NOW

SEMpdx Searchfest Ok, this one has come and gone but I wanted to provide a short debrief. I have to say that I had a fantastic time. Searchfest marked my one-year anniversary speaking at conferences. They opened the door for me at Searchfest 2007 and were kind enough to invite me back this year. Boy,…

Team Reading List 2.14.08

SEO Part Two: Why Use Yahoo! Answers Part Three: How To Use Yahoo! Answers What is your robots.txt file telling your competitors about you? How to SEO Your Site in Less Than 120 Minutes 6 Reasons Why Your Awesome Site Isn’t Indexed Copywriting Why Brains Crave Beneficial Copy Why It’s Imporant to Be In Touch…