The following series is pulled from a presentation I gave to a group of beauty bloggers hosted by L’Oreal in New York. Most of the presentation is geared toward how to make a blog more search engine and user-friendly, however I will expand many of the concepts here to include tips and strategies for sites…
Tag Archive: Marketing
SEO 101 – Part 2: Everything You Need to Know About Title Tags
The following series is pulled from a presentation I gave to a group of beauty bloggers hosted by L’Oreal in New York. Most of the presentation is geared toward how to make a blog more search engine and user-friendly, however I will expand many of the concepts here to include tips and strategies for sites…
SEO 101 – Part 1: Everything You Need to Know About SEO (But Were Afraid to Ask)
When you’ve been writing about SEO as long as I have you sometimes feel that you’ve run out of things to say. We forget that there is always someone new just learning about SEO and hasn’t had the chance to read every article ever written on the topic. Not many people have that kind of…
Books I've Read Q3, 2009
Here are the business books I’ve read over the past three months. I used to post all the other books I’ve read her too, but you’ll have to go to my personal site to get that info now. Cunningly Clever Marketing Andrew Wood I was actually pretty impressed with this book. More so than I…
Putting SEO Frosting on a Website Dung Pile
A little over a year ago I wrote an article about how sometimes you have to break a website in order to fix it. This isn’t always the case in SEO but there are those situations where a site is so bad that you pretty much need to burn it to the ground before you…
Best Damn Web Marketing Checklist, PDF!
For those of you who enjoyed my series of posts on The Best Damn Web Marketing Checklist, Period! I have (finally) compiled everything into one easy to download, save, print, and pass around PDF checklist. The information here has been updated to include not only the check points but also the explanations of each, so…
Investing Online is an Investment to Your Success
A few years ago the concept of running a website in conjunction with your “brick and mortar” store was seen as just another avenue to generate a handful more sales each year. Today, websites generate a significant portion of sales for many businesses, and there are plenty of web-only businesses that don’t make their money…
SEO Pricing: 5 Things to Consider When Shopping for a SEO
Choosing a SEO to manage your website marketing has never been easy, but during these tough economic times it’s more important than ever to choose wisely. No one wants to be the guy at the end of Indiana Jones and the Last Crusade, who chose the wrong chalice. You’re site will be nothing but a…
I'm a Google Convert But I Still Want to See Competition in Search
Over the last few months I’ve become a convert to Google. I’ve always used Google as my primary search engine but only recently have I started using a few other Google products such as Gmail, calendar and documents. I’m a fan. But when it comes to search, I’m fed up with Google’s dominance. We could…
Stop Wasting Your ALT Attributes and Make them Work for You
When providing SEO advice on the topic of website design, we often warn against placing important content into images. This is because search engines can’t read images like a person can. To them, an image with text is just an image. They really have no idea what the image is or if, in fact, it…
- "Our clients often tell us we're one in a million. Turns out we're really just one of a hundred thousand or so. But what they're really saying is that we get results that increase traffic, sales and ROI! Number one of a million? Yeah, that's where we put you when we velocitize your web marketing."
