Posts Tagged ‘SEO’

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During my webinar last month I received a lot of questions both before and during my presentation on website architecture. I’m trying to answer a handful of questions each week until I get through the whole bunch of them. If you have any questions of your own I’d be happy to answer them. You can either post a comment for me to respond to or email me and I’ll add them to the list here.

Today I have answered questions regarding books for beginners, SEO techniques and how they have changed, pro’s and cons of CSS, different types of architecture and favicons.

On with the answers…

• May 2008 Most Popular Articles
• Stepping Out of Your Comfort Zone and Pushing Your Boundaries
• How to Speak at a Conference Without Getting Skewered on Twitter
• 7 Tips for Amateur Type Designers
• Not Sure Where to Start in Google Analytics? Here Are 5 Stats to Begin Analyzing Your Performance
• Site Clinic: Crafting Persuasive Web Content
• How to Avoid Marketing to Yourself
• 8 Steps to a Successful SEO Campaign - A Synopsis
• Developing a SEO Strategy - Part I (Back To the Basics Series)

• Strategic Collaborations: A Powerful Way to Promote Yourself
• What You Need to Know About Google Automatic Matching
• 17 Principles of Building Good Relationships With Bloggers
• 5 Great Marketing Blog Lists And What You Can Learn From Each One
• Linkbuilding Using Fiction

• Copywriting - Write Ads That Get Customers and Cash Fast
• Are You Familiar with HTML and CSS? Six Reasons Why You Should Invest the Time to Learn
• What’s the ROI on SEO? (Hint: SEO Experts Are Underpaid, Opportunity Abounds !)
• How To Achieve Nothing (SEO How To)
• Your Contact Form Might Be Hurting Your PPC Campaign
• Make Your LinkedIn Profile Work for You

• Web Usability: As Few Clicks As Possible
• How to Manage Problems You Can’t Fix
• How to be Successful in Social Media: Be Yourself
• Agency + Client = Superhero Link Building Team
• Achieving Balance in a Social World
• 5 Ways to Make Money from Blogging
• An Embarrassment Of Dead Link Riches
• How to Get Content and Earn Credibility with Old News

• The blogging three step
• Identify Unique Conversion Actions with Google AdWords
• Top 10 Reasons Why Great Content Fails on Social Media

• Site Clinic: Content Is Key To Attracting Customers
• 101 Ways to Publicize Your Web Site
• Have You Set Your PPC Goals for the Month? Do It Now!
• Use PPC To Dominate Your Typo SEO Landscape
• SEM Bootcamp: Three Steps to Creating New Content

This is one of those Basic SEO posts, that i feel silly writing about because “everybody knows” this information already. But then I look at websites of prospects and I realize that not everybody really does know. Or maybe they do and they just forget. In any case, this will be a quick reminder / refresher.

Most duplicate content issues have to do with on-page content. Mass page/content duplication can often have a negative effect on how the search engines spider and index your site. While I believe the title tag is the single most important piece of real estate on your site, duplication here is likely to have the least effect on the search engine crawlers. It will, however, have an effect on rankings, but that’s another discussion. Even still, it’s a duplicate issue that absolutely must be addressed for tactical SEO performance.

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• 28 Tips To Make You a StumbleUpon Superstar
• 3 Reasons Your Visitors Don’t Convert to Leads
• 5 Steps in Building an Online Community
• Top 7 CSS Tricks for Better SEO
• 10 Blogging Tips

When I first learned the title of the conference being developed by the crew over at Search Engine Guide I thought, “Awe, how cute. It fits the puppy theme.” Even as I was tapped to be a presenter I knew that Unleashed was going to be different. After all, I had an hour and 15 minute session all to myself. Apparently someone thought more highly of me than they ought! But I didn’t fully understand how different Unleashed would really be from the norm of search engine marketing conferences.

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