My first experience with SES has brought about anxiousness and excitement. Since I’m rather new into the SEO world, hearing from the experts about SEO has been quite exciting. In my day one experience I attended four sessions. The Search Landscape This was my first session for the day, bright and early at 9 in…
Tag Archive: Website Architecture
SES:SJ – Day Two Wrap Up
I had “intended” to go to the Putting Search in the Marketing Mix Session at 1:30 today, but I was too busy partying with my bud Jennifer Laycock and the rest of the Search Engine Guide gang. And I finally got to lay eyes on the elusive Robert Clough, that handsome man that he is….
SES:SJ – Successful Site Architecture
Fundamentals Track, Tuesday 4:45 – 6:00 PM Successful Site Architecture Moderator: Barbara C. Coll, CEO, WebMama.com Matthew Bailey, President, Site logic Marketing Derrick Wheeler, Senior Search Strategist, Acxiom Digital Of all the sessions today this is the one I am most looking forward to. I believe site architecture is one of the most important aspects…
Why I Am Going To Search Engine Strategies
I have many good reasons to attend the 2007 Search Engine Strategies Conference in San Jose. First, I get to spend the entire week, nearly every waking moment, with my boss. Nuff said. Second, I will be a part of an exciting five hour road trip in quite possibly the smallest car every made, the…
7 Ways to Make Your Home Page a Home Run for Usability
Your home page is the single most crucial page of your site. This is the page that will be the primary entry point for a majority of your visitors. It is also the page that sets the stage for the rest of the site giving visitors a birds-eye view of who you are, what you’re…
25 Ways to DESIGN Your Way to Higher Conversions
During the design phase of building a website all too often we find that the end result is really nothing more than what somebody decided “looked good”. In some cases it’s a combination (or compromise) of what a handful of individuals have determined to be “good enough”. What many fail to realize is that web…
9 (+1) Tips For Writing User-Friendly Content
The content of your website is your #1 sales tool. Pictures, tools, and other fun stuff can be important in making your site visibly and functionally appealing, but it is the content that sells. Well written and user focused content allows your visitors to “find out” more about your products and services, as well as…
20 Ways to NAVIGATE to Higher Conversions
A site’s navigation structure is extremely important in providing a rich, friendly user experience. Well designed and implemented navigation assists in the process of helping visitors identify sections and pages of the website that interest them and then in moving them in that direction. If you’re able to implement a solidly developed navigation system on…
Team Reading List 7.5.07
How to Achieve Higher Rankings and Stay out of Google Hell Via Optimized Internal Linking How I built 10,000 links in 3 weeks – hat tip Loren Baker Finding Customers through Anti-Commercial Queries How To Build An Audience On MySpace Internal Link Architecture Made Easy
- "Our clients often tell us we're one in a million. Turns out we're really just one of a hundred thousand or so. But what they're really saying is that we get results that increase traffic, sales and ROI! Number one of a million? Yeah, that's where we put you when we velocitize your web marketing."
