Posts Tagged ‘Wordpress’

In the web development world, the popularity of WordPress as an opensource blog manager / CMS has been exponential. As an SEO, I see this as a great opportunity to fine tune your WordPress blog to use proper title tags. As most of us know, search engines give much of their ranking power to your title tags. In addition, they can serve as a strong branding opportunity for your blog / business.

There are many tools available to aid your WordPress SEO efforts. One of the more popular tools is SEO Title Tag 2.0. This plug in allows users to add unique title tags to each page / post. For example, you can specify your homepage to have your business name and some keywords, and allow your posts to not carry the business name at all. In addition, users can manipulate the plug in to reverse the order of your title.

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• Hitchhikers Guide to Linkless SEO
• Making Sense of Linking and Site Promotion
• SEO Checklist: Fundamental steps for every SEO campaign
• Who’s using Yahoo Answers?

I’ve gotten an overwhelming response to my two articles posted at Search Engine Guide outlining some of the self-branding issues of some of the Search Engine Strategies San Jose 2007 Speakers. I appreciate the response I got and am glad that the information was helpful.

David Szetela of Clix Marketing sent this email:

Stoney – great article re: SES Speakers! A few suggestions:

1. Try other search engines, and/or a meta search engine like http://www.mamma.com

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SEO For Google In Five “Easy” Steps

Seven Steps for Creating a Powerful Jump Page That Sells

Google Print Ads Now Open to All AdWords Advertisers

7 Costly Mistakes Webmasters Make About Web Directories

High Quality Links: Help with internal link structure in SEO

Jill summarizes Google’s Dan Chow’s discussion about Getting Into Google.

More backlink theory from Michael Martinez: Shaping Your Link Profile.

Todd has a great post on Reputation Management Emancipation Proclamation giving us 10 Ways to “Own Yourself” Online.

I’m pretty immune to advertising. I fast forward through TV commercials, and rarely watch anything on YouTube, unless it’s referred to me as a great marketing piece. When I found cleanishappy.com (hat tip to my buddy John), I could not pull my eyes away from the screen. And it wasn’t just the butt shots (all tasteful, mind you) that interested me, but that certainly was an attention getter. These guys put together a fantastic presentation that not only was able to grab attention, but maintain the interest. I clicked on on every link and watched them all the way through. Now, where do I get one of these?

What do you think? Did you find this as compelling as I did?

Brandon Cornett points out How Usage Data Will Affect Your Future Rankings.

There is no shortage of SEO and Webmaster Tools. Jim Hedger gives rundown on a few.

Are we Influencing Universal Search enough?

Get a load of SENDTEC’s Search Marketing TV Commercial. (hat tip Loren Baker)

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