http://www.polepositionmarketing.com/emp/write-in-the-quiet-to-get-your-point-across/ Search Marketing Information to Render Your Competition Powerless! Wed, 01 Jul 2009 13:12:08 -0400 http://wordpress.org/?v=2.8 hourly 1 http://www.polepositionmarketing.com/emp/write-in-the-quiet-to-get-your-point-across/comment-page-1/#comment-121049 Stoney deGeyter Mon, 11 Feb 2008 17:21:27 +0000 http://www.polepositionmarketing.com/emp/?p=1968#comment-121049 Julie, I have a different perspective from Michelle on the one-sentence paragraphs. I hate them. But maybe I'm not your average scanner Of course everything else Michelle noted is absolutely perfect for scanners, of which I'm definitely one. I like short headings, boldings and bulleted lists. Julie, I have a different perspective from Michelle on the one-sentence paragraphs. I hate them. But maybe I’m not your average scanner Of course everything else Michelle noted is absolutely perfect for scanners, of which I’m definitely one. I like short headings, boldings and bulleted lists.

]]> http://www.polepositionmarketing.com/emp/write-in-the-quiet-to-get-your-point-across/comment-page-1/#comment-121041 Julie Power Mon, 11 Feb 2008 16:41:57 +0000 http://www.polepositionmarketing.com/emp/?p=1968#comment-121041 Hi, I love the welcome at the top of the page. A nice touch. Good post too. We actually use this style in our print publications (bullet points, short sentences, subheds, pull quotes, anything that helps readers get into the text) because we are "fast read publications" for busy execs. But when I started posting to our blog, www.eIMR.blogspot.com, some people complained about the short sentences, saying it was too hard to read. In fact, they seemed happier with a more dense style. Now I am confused. And am wondering about how to strike the right balance. Any help gratefully accepted, Julie editor in chief Internet Marketing Report (www.pbp.com/IMR.asp) and www.eIMR.blogspot.com Hi,
I love the welcome at the top of the page. A nice touch.
Good post too. We actually use this style in our print publications (bullet points, short sentences, subheds, pull quotes, anything that helps readers get into the text) because we are “fast read publications” for busy execs. But when I started posting to our blog, http://www.eIMR.blogspot.com, some people complained about the short sentences, saying it was too hard to read. In fact, they seemed happier with a more dense style. Now I am confused. And am wondering about how to strike the right balance.
Any help gratefully accepted,
Julie
editor in chief
Internet Marketing Report (www.pbp.com/IMR.asp) and http://www.eIMR.blogspot.com

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