Pole Position Marketing » Library » Link Building Secrets » Bob Gladstein

Link Building Secrets by Bob Gladstein

Link building expert Bob Gladstein dishes out a never-before revealed link building strategy.

My methods are pretty straightforward. I'm big on:

• Niche directories (getting listed in them and sometimes building them).
• Professional organizations.
• Getting videos onto YouTube with a link back to the client site in the description (although very few of my clients have had any reason for video).
• Blogging, or really any concerted effort to create a good deal of content that will mark them as knowledge leaders in their field.
• Getting the client involved in niche forums, blogs, and other social networks.
• I'm planning on trying out Vanessa Fox's recent suggestion of using flickr.
• I'll occasionally check a competitor's links, but usually just when it's fairly apparent that it's their links that are getting them their rankings.

What I generally don't do:

• I almost never do the old reciprocal link email request bit anymore. There has to be a very good reason for me to try it, and I know it's probably not going to work.
• I limit general directory submissions to a handful of reliable ones.
• I never outsource link building.
• I've only bought advertisements a few times, and they were never text link ads.
• Press releases are pretty rare, too. I won't do one unless there's actually something worth announcing (although a little experiment of mine from a few years back did earn a bit of notoriety.

Bob Gladstein
Raise My Rank SEO Services

Read all the link building secrets:

I've tried my best to maintain the integrity of the formatting of each contribution as provided to me. If there are any errors in formatting or content I'm sure the error is mine. These pages will be updated as necessary to fix any errors as they are spotted. You can also download the 24-Page PDF.