Exclusive SEO Marketing Research Library
Detailed research performed and analyzed by our Pole Position Marketing Team. Research is updated as new research is performed so be sure to bookmark this page!
Pole Position Marketing is dedicated to the advancement of SEO strategies through research. Each Pole Position Marketing team member is required to spend at least an hour each day in educational and research oriented activities. Most spend time beyond that on their own in their own personal pursuits of excellence. This ensures that our team stays on the cutting edge of the SEO industry, and can therefore provide our clients the most effective and growth oriented services available. Our company goal is to continue to provide quality services and accurate research to clients and competitors alike.
An ancient proverb states that "the man who thinks he knows something does not yet know as he ought to know." We'll readily admit that we don't know it all, but we're darn close! Knowledge turns to power when we velocitize your web marketing.
Research & E-Book Downloads
- Reciprocal Links Are Not Dead: Our research project on the value of reciprocal links.
- Keyword Research and Selectio (pdf): The definitive guide to gathering, sorting and organizing your keywors into a high-performance SEO campaign
- E-Marketing Performance (pdf): Effective Strategies for Building Optimizing and Marketing Your Website Online
- Visual Link Graph: An ongoing study of website geometries.
- S.I.R.E.: The search index reverse engineering project.
Search Technology
- The Big 5: Overview of the Top 5 U.S. Search Engines
- Inferring Relevancy: An introduction to Vector Spread Activation
- Semantic Connectivity: An Introduction
- PageRank and Related Technologies (pdf): Detailed report covering Google's citation based ranking technology.
- The Anatomy of a Sorting Algorithm (Ranking): A novel simplified taxonomy for describing various features of a modern search engine ranking algorithm.
- Jagger (pdf): Findings on 3.5 part Google Update.
- Introduction to PageRank: Brief overview of PageRank.
- IR Technologies in Modern Search Engines: A tutorial on information retrieval techniques.
Pole Position Innovations
- Access Probability: SEO Performance Metric
- Perception Index: Campaign Direction Metric
- SEO Essential Quiz: Spoof of Rand Fishkin's SEO Quiz.
We signed up with Pole Position to be our SEO 3 years ago when we barely had any traffic to our web site and our business was in trouble. Within a few months... our business picked up to a momentum where we had to turn clients away and recommend other wedding companies to them. We made the best business investment we could ever make by 
hiring Pole Position to be our SEO.
