Traffic and Return on Investment Analysis Tool
Pole Position Marketing utilizes the ClickTracks traffic analysis viewer to provide you with user / site interaction data and effective return on investment measurement.
Its not enough to just get top rankings. We've been saying that all along. What's most important is the ability for those rankings to produce traffic that converts visitors into paying clients and customers. Our custom ROI calculator and the ClickTracks traffic analyzer provided by Pole Position Marketing helps you to monitor the effectiveness of the optimization campaign and the value of your dollars being spent. The user-friendly ClickTracks interface allows you to easily see what's going on with your site, what search engines and keywords are used to deliver traffic to your site and what they do once they get there. This information helps us create a more effective optimization campaign and allows you to see progress being made.
With the ClickTracks Traffic Analysis viewer you will get statistics on:
- Search terms that were used to find your website
- Most frequently viewed pages
- Visitor browsing patters; what links they click
- Search engines that deliver the most traffic to your site
- Best performing pages
- Where visitors came from
- Much more...






