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E-Marketing Performance Blog

Teaching Internet Marketing Course at Local Community College

A friend of mine is the Program Director at the local community college here in Reno. Last week she has asked me if I would be interested in teaching a Workforce Development course on “Internet Marketing” this next fall. This call came just a couple of days after I had already started putting together presentation material for a local seminar. Having already created a rough outline, I readily agreed to teach this course.

To be honest, I’m both nervous and excited. I have plenty of “teaching” experience so I’m comfortable with that aspect, but I’m a bit nervous about making sure that the class is fun, exciting and informative enough that will also fill the time required.

I’m a big fan of nervousness as I think it can be a catalyst to propel people to do better than they otherwise might have. The appearance of nervousness (especially with public speaking) is rarely a good thing, but anything that pushes someone to prepare and perform just a little bit better is all for the best. There is nothing worse than listening to someone who was too confident and therefore gave a less than stellar presentation.

So I’m doing my homework! I got onto amazon.com and purchased several hundred dollars worth of search engine optimization and online marketing materials, not to mention a few high-profile ebooks on the subject as well.

While I’m reading through this material I thought I would also provide some short reviews along the way. I’m a notoriously slow reader so I don’t expect to provide a review a day so I’ll be lucky if I get get through one book every couple of weeks, but when I do I’ll try and provide a short summary of my thoughts and value of the material.

In the mean time I will be expanding on my course outline. If you know of any good material that I should read, shoot me an email and give me a heads up. Any marketing, SEO or search related humor/stories will be useful as well. Send them to stoney@polepositionweb.com.

Stoney G deGeyter

Stoney deGeyter is the author of The Best Damn Web Marketing Checklist, Period!. He is the founder and CEO of Pole Position Marketing, a web presence optimization firm whose pit crew has been velocitizing websites since 1998. In his free time Stoney gets involved in community services and ministries with his “bride enjoy” and his children. Read Stoney’s full bio.

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