Not Just Another “Merry Christmas” Post
How do you write a post about “the true meaning of Christmas” without sounding preachy? I don’t have a problem with Santa Claus, gift giving, the throwing out a “What […]
Monthly Archives: December 2013
Experience: Does Your SEO Company Have What It Takes?
“We do not learn from experience…we learn from reflecting on experience.” ― John Dewey As an experienced sales rep, I came into the SEO world a relatively short while ago. Although […]
How to Make Your Website Easier to Use (and Improve Conversion Rates)
Web usability expert Steve Krug starts off his popular book on the topic with these words: People often ask me: “What’s the most important thing I should do if I […]
5 Simple Grammar Mistakes to Avoid Like a Zombie Apocalypse
I was recently schooled on grammar—by a non-editor type at that—in a public setting, in front of other people. How could I, given what I do for a living, make […]
Universal Analytics: A New, Free and Better Way to Work With Data
Google’s Universal Analytics (UA) is a more flexible alternative to a standard Google Analytics account; making it easier to customize account settings and providing a new opportunity to collect data […]
Final Lap: Winning Web Marketing Reads–Dec. 2013
It’s hard to keep up on the latest thought leadership, ideas, trends and news in the web marketing industry, which is why we bring you the Final Lap each month. […]
Yeah, But… You Don’t Guarantee Your SEO
When you’re looking for a quality SEO company to work with, it’s smart to go through a vetting process for each one. One of the things people often look for […]
“It’s All About the Visitors,” Is All But a Big Fat Freaking Lie
While the SEO community is busy manipulating websites to outperform more worthy sites to rank in Google, Google has spent the last 15+ years tweaking their algorithm to prevent these […]