study competitors

3 Ways Your Competition Helps You Win at Digital Marketing

I’m not much into sports, but I do enjoy a good movie about them. Especially those behind-the-scenes types like Moneyball. I recently had the pleasure of listening to a former Pittsburgh Steelers […]

Posted on by Stoney G deGeyter
LinkedIn for Marketing

Harness the Power of LinkedIn

Some of the biggest social media successes I’ve had as a digital marketer have been through LinkedIn. That’s why it kind of boggles my mind that so few businesses (especially […]

Posted on by Julie Graff
facebook-dos-and-donts

Facebook Dos and Don’ts

Facebook has been declared dead about as many times as SEO, Twitter and Betty White. Yes, it is, for the most part, markedly harder to get organic visibility. But despite […]

Posted on by Julie Graff
great content needs engagement

With Great Content Comes (The Need For) Great Engagement

  Speaking of cliches, (we weren’t, but let’s pretend) we’ve all heard the classic line from the movie, Field of Dreams: “If you build it, they will come.” Many marketers […]

Posted on by Stoney G deGeyter
80-20 social media rule

The 80/20 Rule of Social Media Marketing

In 1896, Vilfredo Pareto discovered that 80% of the land in Italy was owned by 20% of the population. Seeing something there, he observed this phenomena on other areas of […]

Posted on by Stoney G deGeyter
social networks for business

Which Social Networks Are Worth Your Business’ Time?

  Choosing the right social networks can make or break the success of your social media marketing. Too often, businesses choose the wrong network(s) or are constantly chasing the hot […]

Posted on by Kathy Gray
online marketing investment model

The 3-3-3 Online Marketing Investment Model

  Author’s note: It’s election season again, and if political candidates can run for office again and again on the same platforms, then I figured I can dust off my […]

Posted on by Stoney G deGeyter
social media reputation

Managing Your Social Media Rep

Like it or not, people are talking about your brand online. But that doesn’t have to be a bad thing! I had the opportunity to discuss this subject a couple of […]

Posted on by Stoney G deGeyter
LinkedIn Company Page Best Practices

What Nobody Will Tell You About Your LinkedIn Company Page

“Oh yeah, looks great!” This is the response you’ll probably get if you ask your spouse or friends their opinions of your LinkedIn company page. Translation: “That’s pretty terrible, but […]

Posted on by Anna Johansson
social and mobile

Want to Be Social? Then you Gotta Be Mobile!

Over the past few years, social media has really bloomed, which has made social media marketing an ever-more important part of a successful web marketing campaign. But being successful on […]

Posted on by Stoney G deGeyter
Outlander social media review

The Outlandish Social Media Review

“Sing me a song of a lass that is gone. Say, could that lass be I?” That lass from the Outlander Main Title Theme is I. I’m gone. Aye, I’ve turned […]

Posted on by Kathy Gray
Ready for help with Social Media?

We are here to help! Contact us today to get your questions answered right away.

Contact Us