Redeeming Customers that Bypassed Your Search Results
First, I’ll state the obvious… You do search engine marketing because 80% of web activity starts with a search. You know the more you can appear in front of your […]
Monthly Archives: September 2012
Improve Your Website Navigation for Visitors and Site Performance
I’m not into hunting. That goes for the real world, as well as the online one. (My guns and crossbow are strictly for target practice and the impending zombie apocalypse). […]
9 Irrefutable Reasons Why You Need SEO
It can be difficult to quantify or draw direct correlations between an SEO campaign and the sales it generates. Unlike PPC, where keywords can be tracked from the click all […]
Think Your SEO Can Beat the Algorithms? Beat This…
I’ve long advocated a common-sense approach to algorithm chasing with SEO. What most people don’t understand is that with today’s algorithms, there is almost no such thing as a top […]
‘Sex with Data’ and 10 Other Intriguing Phrases Heard at Content Marketing World
True word nerds geek out when they discover scintillating phraseology. They store up fresh words and ideas, turn them over and over in their minds and look for an opportunity […]
PPC Final Lap for Week of September 10
Check out some of the latest news and views in the world of PPC marketing that will affect your online business…
Keep Your Online Marketing Budget Accountable
There seems to be a new online trend. Businesses are jumping into online campaigns and throwing money at different marketing channels because “it’s the thing to do.” They set a […]
Hiring an SEO? Look Out For These 7 Red Flags (And Run Away If You Find Them)
Comparing SEOs is sometimes as difficult as comparing beef enchiladas made with a red sauce to chicken enchiladas with a cream sauce. I mean, they are both from the enchilada […]