SEO through PPC Eyes
There is a lot more to SEO than often meets the eye, but sometimes the SEO eye isn’t enough to make a good optimized page great. While the actual SEO […]
Monthly Archives: July 2007
Team Reading List 7.31.07
Google AdWords Optimizer: Consulting In a Box Copy Perspective Monday: #5, Style vs. Substance SEO with Usability: What The People Want How to Turn Content Into a Valuable Keyword List […]
You Sphinn Me Round (Like a Record)
Shortly after Sphinn sphunn its way out to the public there were a host of SEOs scrambling to help get the word out on their blogs, writing posts about the […]
Team Reading List 7.27.07
Becoming Part of the Community Broadband, Social Trends Linked To Online Video Growth Customer Surveys: A Powerful Link Building Tool (hat tip to Larry Sullivan) Surveys, Pity Parties and Links.
10 Paradoxical Commandments of Leadership
The world isn’t always a nice place and the competitive nature of the work environment can sometimes be brutal. Many people in the business world have a “succeed at all […]
Can You Make My Website Suck Please?
I am often dumbfounded when working with some websites. Often I need to make a minor update to a client page, but later realize that more dramatic changes are necessary. […]
Team Reading List 7.26.07
The Unexpected Downside to Link Bait Success When Ignorance Isn’t Bliss, Part 2
Tracking Down Yahoo Tracking Code
Could Yahoo make finding their conversion tracking code any more difficult? Good lord. I have several clients with existing Yahoo Search with their conversion tracking already in place. Now I’m […]
Team Reading List 7.25.07
5 Steps to Increase the Efficiency of Your AdWords PPC Budget
No. I Don't Want to Go to a Party in Your Pants.
Whats more important- the effort you put into the party or the invitation? Nowadays, everyone wants viral marketing. You want it. Your uncle wants it. You mom does. We all […]
Making Sense of Keyword Matching
Since I started working at Pole Position Marketing, my family have accused me of becoming a workaholic. I guess I have to admit there must be some truth to that […]
Book Review: Leadership by Rudy Giuliani
Leadership Author: Rudolph W. Giuliani Paperback: 432 pages Cost: $5.99; Originally Published: 2002 It’s completely coincidental that I picked this book up during political season. I overheard someone say that […]
Team Reading List 7.20.07
Article Marketing Beats Out Link Exchanges For High Quality Links Link Building Styles : Presell Pages, Articles, Resources & Press Releases What Would You Do with 1,200 Email Addresses?
Ideas are Vital to Success: Eliminate Employee Reluctance to Suggest Them
One of my pet peeves in the office is walking out into the main work area and asking a question meant for everyone, only to have it met with resounding […]
Tasty Search Goulash, The Web 2.no Version
Perusing through my Google alerts this morning I found a blog post of mine that wasn’t really mine. But it was. Someone took one of my articles and re-translated it […]