EMP (Electro-Magnetic Pulse): A source of electrical power that disables all electronic devices within a certain radius.
EMP (E-Marketing Performance): Harnessing the power of search marketing to help you disable your competition online.
We all know that some people are more emotional than others. But as much as we like to think we keep our own emotions in check, making our decisions based […]
Winning Over Non-Vulcan Customers Who Are Influenced By Pesky Emotions
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9 Product Page Usability Factors That Shant Be Ignored
This is part of the Total Usability Series that was originally published in 2007. A decade later, usability is more important than ever, so we are revisiting this series and updating all […]
4 Ways to Use Video to Capture Attention On Facebook
You probably already know why it’s important to establish a business page on the largest social network, Facebook. But, of course, it’s not enough to simply create a business page. […]
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Why You Should Never Pay for Organic Traffic
We all know that “free” organic traffic isn’t really free. The traffic itself doesn’t cost you, but optimizing and marketing your site to get that “free” traffic does. And while […]
5 Easy Ways to Make Your About Us Page More About Your Customers
For many sites, visitors who find their way to the About Us page tend to have a somewhat higher conversion rate than those that don’t. Potential customers that do visit […]
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5 Ways to Enhance Your Blog’s Readability From the Inside Out
Are you making it easy for your blog visitors and readers to stick around and enjoy the content you’ve worked so hard to create? The substance of your content is […]
One Quick Navigation Fix that Produces a Big Win
If someone landed on your website and the only thing they could see was the navigation–and they couldn’t click or mouse over anything–would they know what you do, offer, provide, […]
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7 Ways to Make Your Home Page a Home Run for Usability
This is part of the Total Usability Series that was originally published in 2007. A decade later, usability is more important than ever, so we are revisiting this series and updating all […]
3 Times to Automate Social Media Marketing…And When You Should NEVER Automate
As a marketer, you certainly know how crucial social media is for marketing. With nearly 2.8 billion active social media users globally, it presents a huge opportunity to expand your […]
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Design A Site That Works As Good As It Looks
This is part of the Total Usability Series that was originally published in 2007. A decade later, usability is more important than ever, so we are revisiting this series and updating all […]
Does SEO Still Matter For Your Business? Absolutely…Just Not How You Think
Despite the continuous evolution of the search engines and digital marketing, SEO is still vital to your web presence. If you’re putting something on the Internet, you presumably want people […]
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