The E-Marketing Performance Blog (EMP) is dedicated to providing you with all the digital marketing information, latest news and tips you need to succeed online. Brought to you by our Pit Crew, these articles will help you surge past your competition, rendering them powerless and ineffective.
EMP (Electro-Magnetic Pulse): A source of electrical power that disables all electronic devices within a certain radius.
EMP (E-Marketing Performance): Harnessing the power of search marketing to help you disable your competition online.
Believe it or not, there are some aspects of branding that only science can shed light on. From designing your logo to providing a consistent brand experience for your customers, […]
If you’re in B2B ecommerce, you know that your online store is a key element of your success. Millions of companies are shopping online, whether it be for office supplies […]
Inbound marketing is great. By creating valuable, useful content that relates to your buyer persona’s interests, you can drive relevant traffic to your website. You can then convert some of […]
Artificial Intelligence (AI) used to be the stuff of science fiction movies and late-night horror shows, something that seemed so fantastical that the idea of it becoming a reality was […]
Hack. Marketer’s keep using that word. I don’t think it means what they think it means.
“Engagement” is quite the digital marketing buzzword. Usually, when we talk about engagement, though, we’re talking about social media marketing. However, keeping visitors on your website is even more important. […]
With digital marketing evolving at a rapid pace in recent years, staying ahead of the game has never been more difficult. There is an insane amount of competition in the […]
This article is for general information and should not be construed as legal advice. Please consult with your attorney for specifics on how the GDPR applies to your business You […]
Now more than ever, name recognition plays an important role in having a successful organic search marketing campaign. While there is no “brand” signal in the search engine algorithms per […]
Although “responsive web design” is a relatively new term (it’s only been about 8 years since it’s been coined), in internet years it’s basically ancient. In this day and age, […]
Twenty years is a long time! One of the great things about being a pioneer in the industry is having had the experience to learn things that are still taking […]
This post was originally published on June 21, 2016, and was updated on May 1, 2018, to reflect the announced changes to Facebook’s algorithm. Facebook has been declared dead about […]
Influencer marketing is one of the most widely used forms of marketing for many brands and companies today. It is a very effective form of marketing that generates a better […]
When I started Pole Position Marketing in 1998, I was confident that our work would live up to our name. And it has. After careful analysis, Clutch announced Cleveland’s Top […]
