website guests

Roll Out the Red Carpet for Your Website Guests

We all know what’s it’s like when someone just drops in on us. We’re flustered. Unprepared. The house is always a mess. But when we are expecting a guest, it’s […]

Posted on by Stoney G deGeyter

How a Deeper Navigation Gives You Higher Quality Landing Pages

A quality navigation layout starts with organizing your top-level categories. However, these categories are merely the doorways to much deeper, more valuable content. If your company sells footwear, it makes […]

Posted on by Stoney G deGeyter
mobile friendly similar not same

Mobile Friendly Means Similar–Not the Same–As Desktop

Mobile devices are fast becoming the primary starting point for search. Whether mobile users are looking up information, researching a topic of interest or beginning the process of making a […]

Posted on by Stoney G deGeyter
digital marketing spending PPM

You May Be An Idiot If…

Do you spend more money on your office every month than you do on your website? Well, with all due respect, you just may be an idiot. I’m not trying […]

Posted on by Stoney G deGeyter
eliminate navigation

Why You Should Be Able to Ditch Your Website’s Navigation

Now before you put me in the loony bin for that title, please rest assured I don’t really think you should ditch your navigation. Clear and effective navigation is essential to every […]

Posted on by Stoney G deGeyter
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