Investing Online is an Investment to Your Success
A few years ago the concept of running a website in conjunction with your “brick and mortar” store was seen as just another avenue to generate a handful more sales […]
Monthly Archives: April 2009
Just Going Online? How to Budget for Web Success
It wasn’t all that long ago that people in my industry had to convince business owners of the value of going online. For the most part those days are past. […]
7 Quick Ways to Lose Business (Quickly)
Every now and then I look at a site and wonder if the owner is even trying to make money. Well, I guess I know they are because they do […]
Q&A: A Few Things You Need to Know About Site Architecture
Website architecture is one of the most important aspects of creating a search engine friendly website. Below are just a few questions I was asked recently on the topic of […]
Q&A: A Few Things You Need to Know About Links
Because of persistent manipulation of on-page “optimization” search engines had to look to other ways of measuring site quality. Enter link algorithms. But links can be manipulated too so it […]
Q&A: A Few Things You Need to Know About Keyword Usage
I recently received an email from someone looking for some advice and a variety of topics. I thought our readers here would benefit from my response. This is the first […]
Speak Your Customer's-Not Your Corporate's-Language
A few weeks back I was on a flight across the country and I had the pleasure of sitting all the way in the back row… you know… where they […]
61 Pre-SEO Campaign Questions You Need To Answer To
Questions I need answered if I in-source my search marketing Question 1: Do I do it myself? Question 2: Do I have the time? Question 3: What is my time […]