4 Quick Steps For An Internal Site Search That Delivers Stellar Results
If you provide an in site search function for your visitors, you want to make sure it’s delivering the right results. A site search that’s ineffective can be worse than […]
Monthly Archives: April 2017
SEO Job Knowledge Interview Question #4: What’s the Difference Between SEF & SEO?
As hard as it is to assess ANY job candidate’s knowledge, it’s even harder with SEO candidates because there’s so much gray area in the industry. This blog series presents questions […]
7 Nifty Ways to Promote Your App Using Social Media
Whether you’re promoting a brand, service, product, or application, it has been proved that social media interaction and advertising boosts business exposure and, ultimately, conversions. When using your app or […]
SEO Job Knowledge Interview Question #3: How Do You Stay Current?
As hard as it is to assess ANY job candidate’s knowledge, it’s even harder with SEO candidates because there’s so much gray area in the industry. This blog series presents questions […]
Do You Really Deserve Your Site Visitors’ Business?
Why do you deserve to earn the business of your site visitors? That question is always the underlying premise in someone’s mind when they are deciding whether or not to […]
Ask the Pit Crew: What’s the Difference Between Link Building & Social Media?
Members of the Pole Position Marketing pit crew answer your web marketing questions from their unique perspectives, with a “bonus lap” by a guest industry pro. See previous questions or […]
SEO Job Knowledge Interview Question #2: How Did You Learn SEO?
As hard as it is to assess ANY job candidate’s knowledge, it’s even harder with SEO candidates because there’s so much gray area in the industry. This blog series presents questions […]
How To Prevent Negative Customer Reviews From Hurting Your Business
Reading online reviews has become an important part of a customer’s purchase journey. In fact, 90% of consumers base their opinion of a business from reading less than 10 reviews. […]
SEO Job Knowledge Interview Question #1: Define SEO
As hard as it is to assess ANY job candidate’s knowledge, it’s even harder with SEO candidates because there’s so much gray area in the industry. This blog series presents questions […]
Why Your Website Needs to Answer Questions BEFORE They’re Asked
We all know it’s important that our websites answer questions. First, providing answers to questions gives visitors a fuller picture and understanding of what you offer. Second, it can help […]
Website Tip: Use Tips to Please Your Website Visitors
Your site should be full of helpful tips, tricks, and advice. Sure, I get it, you want to sell your product or services. And giving away information for free doesn’t […]
How to Tank Your Business, Step 1: Frustrating Navigation
Business success is tough. If you’ve had enough of the struggle, there are a number of sure-fire digital marketing strategies to tank your business. Take for instance your website navigation. Nothing […]
6 Reasons to Become a Content Curation Guru
(This post is to introduce our new joint ebook with DrumpUp: The Ultimate Guide to Content Creation. Get this new resource here.) Ever wonder what the point is of sharing […]
Good Customer Service Starts With Your Content
Over the past few years I’ve been reading a lot of books on customer service. It never ceases to amaze me how many companies just aren’t doing it right. I […]
10 Classic Web Development Mistakes (And How to Avoid Them)
You’ve turned your killer idea into a killer start-up. Now it needs a killer website. Your branding is sorted, you have some design examples you like, and your cousin, as […]