My Answers to “10 Burning Questions” on Content, PR, and SEO
Ever want to pick my mind for my thoughts on some of the biggest topics in Internet marketing? Karan Sharma at linkbird has done it for you! They picked […]
Monthly Archives: February 2015
Relax, Not Every Social Network is Right for You
There is certainly no shortage of social networks that you and your company can engage in. Even sticking to the most obvious networks (Facebook, Google+, Twitter, Instagram, Snapchat, and Pinterest) can be […]
XML Sitemaps: To Submit or Not to Submit?
Submitting an xml sitemap to Google via Webmaster tools can be a great way to get Google to spider all your pages quickly. But before you go and hit that […]
5 Reasons Why Links Are Still Important
Why are links important? If you answered B, congratulations! Time for your train station Bollywood dance sequence! Reminder: Slumdog Millionaire won Best Picture at the Oscars the same year The Dark […]
What is PPC and Why Should You Use It?
What does PPC stand for? In the realm of online advertising, “PPC” stands for “pay-per-click.” This means just what it says . . . you pay the owner of the real estate […]
Can You Be Content Without Getting Complacent in Your Web Marketing?
It’s always tough to find the balance in life between being content and getting complacent. Contentment means you’re happy where you are. If you’re not careful, contentment can lead to […]
Products Vary But Display Consistency Shouldn’t
Most ecommerce sites of any significance already use templates to display their products. Ecommerce product templates help you maintain consistency in how your product information is displayed from one product to […]
A Newbie’s Quick Start Guide for Website Optimization
Whether we are talking about dieting or web marketing, everyone wants the quick fix. The one thing that can help you lose 10 pounds . . .yesterday. Or that one […]
How Many Contact Options Should Your Website Provide?
Q: How many ways should visitors be able to contact you? A: All of them Yeah, that’s a bit simplistic, but it’s true. Every visitor has a preference as to […]
Are You Measuring The Value of Your Content?
Do a search for “content is king” and you’ll find articles that go back almost a decade. What’s that tell you? Not a whole lot, really, because while many web […]
Declare the Doctype of Each Web Page
HTML is a pretty simple markup language, but as most languages go, it has evolved over time. Think of the different versions of HTML as different dialects of the same […]
Make Your PPC Life Easier With AdWords Scripts
I’ve said it before and I’ll say it again: The power behind running successful pay-per-click (PPC) campaigns lies in the knowledge of the platforms and the knowledge of how online […]
Do Your Shoppers Know When Their Selection Has Been “Added to Cart?”
Of course your shoppers know when they added a product to their shopping cart, they clicked the button that says, “Add to Cart!” But let me ask you this. Have […]
Does Social Media Impact Search Engine Rankings?
It’s the question that anyone using social media as part of their web marketing wants the answer to: Does social media impact search engine rankings? Most SEOs agree that […]
Give Your Website Visitors a Little (White) Space
We’ve all been there. You’re trying to have a conversation with someone who is just standing Too. Close. They could be giving you the secrets to immortality or unbelievable wealth, and […]