How to Optimize Images in Your PDF Documents

Just like optimizing web pages, image optimization is an important part of making sure your site downloads quickly. With only two steps, PDF image optimization is pretty straight forward.

Posted on by Stoney G deGeyter

Insider Tips for Creating and Using An Editorial Calendar

I was recently quoted by Freelance Writing in an article they wrote on editorial calendars. Below is my full response to their questions for the article. Read Freelance Writing’s full post: Editorial […]

Posted on by Debbie Briggs
product pages not converting

Product Pages Not Converting? Here’s Why

If you’re a small business owner offering a variety of products, you should be paying close attention to the web page content for those products. Too little copy, and visitors […]

Posted on by Debbie Briggs
optimize pdf fonts

How To Optimize Fonts For Fast PDF Download

Optimizing fonts on PDFs is an important part of reducing a PDF’s download speed. For the most part, fonts have to be embedded, which increases the file size of your […]

Posted on by Stoney G deGeyter
add value to website

3 Ways To Create Value for Your Site Visitors

Question: If your website isn’t valuable to your visitors, what is it? Informational? No. Helpful? No. Interesting? Maybe. But how far will that get you? Without value, your website isn’t […]

Posted on by Stoney G deGeyter
marketing uses for wikis

3 Valuable Business and Marketing Uses for Wikis

The world of digital marketing is continually moving forward. And amidst all of the new developments and technological progressions, we often forget about the value and utility of the most […]

Posted on by Anna Johansson
content meet vistor needs

Does Your Site Content Meet Visitor Needs?

  Driving traffic to your site is the first step in the conversion process. But there’s a long way to go from there. Most visitors aren’t ready for a one-click purchase—especially […]

Posted on by Stoney G deGeyter
study competitors

3 Ways Your Competition Helps You Win at Digital Marketing

I’m not much into sports, but I do enjoy a good movie about them. Especially those behind-the-scenes types like Moneyball. I recently had the pleasure of listening to a former Pittsburgh Steelers […]

Posted on by Stoney G deGeyter
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