Audio feed[audio:https://www.polepositionmarketing.com/emp/blog-audio/soe-site-review2.mp3]
Whether you are putting together a proposal for a client or assessing your own needs, you need to be able to accurately predict how much time, energy and effort will be necessary to build a successful SEO campaign. Of course, in order to predict the time involvement, you need to first know the strengths and weaknesses of the website, which will then help you determine what will need to be done to accomplish your goals and make the site a viable competitor.
Last week, I went over several areas that need to be considered and analyzed in order to accurately put together a framework for a workable SEO campaign. I’ll finish that list today before moving on to part three, where we’ll discuss the goals of the campaign – another vital aspect.