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E-Marketing Performance Blog

4 Critical Flaws in Keyword Research Tools and How to Overcome Them

stop relying on keyword research tools
When many marketers approach keyword research, one of the first things they do it turn to Google Keyword Planner or a number of other popular keyword tools. While these tools are a necessary part of the process, they are seriously flawed. If you are relying solely on these tools to make optimization decisions, you’re going to be led astray.

In my post for Orbit Media, I discuss where these tools fail and provide some recommendations to help you get accurate keyword data.

Read Full Post: Why You Must Stop Relying On Keyword Research Tools Immediately



Stoney G deGeyter

Stoney deGeyter is the author of The Best Damn Web Marketing Checklist, Period!. He is the founder and CEO of Pole Position Marketing, a web presence optimization firm whose pit crew has been velocitizing websites since 1998. In his free time Stoney gets involved in community services and ministries with his “bride enjoy” and his children. Read Stoney’s full bio.

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