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E-Marketing Performance Blog

Laying the Foundation for a Successful Online Business

Before you begin to build your website you want to make sure you have laid the groundwork that will ensure that you are able to operate and market your website successfully. All too often websites are designed and developed and then rushed onto the Internet without anyone having taken the time to properly consider the long-term marketing aspects that may later turn into substantial roadblocks to success.

Some extra time, careful consideration and a bit of foresight can help you steer clear of common pitfalls that would otherwise cause thousands of dollars in potential revenue loss.

Over the next several days I’ll be posting a series on Securing a Marketing-Rich Domain Name. Another series of posts that coincide with the topic Laying the Foundation for a Successful Online Business is Selecting a Web Host Provider That Meets Your Business Needs. I hope you find these helpful.

Stoney G deGeyter

Stoney deGeyter is the author of The Best Damn Web Marketing Checklist, Period!. He is the founder and CEO of Pole Position Marketing, a web presence optimization firm whose pit crew has been velocitizing websites since 1998. In his free time Stoney gets involved in community services and ministries with his “bride enjoy” and his children. Read Stoney’s full bio.

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