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E-Marketing Performance Blog

Simple Navigation Optimization: Step by Step

navigation optimization

Businesses tend to obsess over the tiniest details of their new websites while neglecting on of the most important elements: The navigation. But your navigation’s impact on the customer experience and conversions cannot be understated.

In my latest Search Engine Journal article, I simplify the navigation optimization process, showing you how you can create a kick-ass navigation with just a spreadsheet, some post-its and a sharpie.

Read Full Post: Optimize Your Site Navigation Using These 4 Steps


Stoney G deGeyter

Stoney deGeyter is the author of The Best Damn Web Marketing Checklist, Period!. He is the founder and CEO of Pole Position Marketing, a web presence optimization firm whose pit crew has been velocitizing websites since 1998. In his free time Stoney gets involved in community services and ministries with his “bride enjoy” and his children. Read Stoney’s full bio.

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