As social media becomes more and more ingrained in our lives and internet activity, search engines are increasingly looking to social signals to help determine the value of a website or page for a particular search query. How much weight these signals have is greatly debated. But regardless of the impact on your search engine perfomance, there’s one thing that is certain: Social media marketing can help you increase your website traffic.
It’s not enough to create good, or even great, content and hope the search engines find, index ,and rank it well. You need revelevant eyeballs on that content ASAP! Social media helps you get them.
For starters, you can share your own content on social networks. But that’s really only the tip of the iceberg. The real benefit comes when your audience starts pushing your content to their audiences. This increases your reach and sphere of influence. Your content reaches a broader audience than it ever would otherwise as your audience becomes your evangelists.
But will they do that if it’s difficult or even slightly inconvenient to share your content? Nope! You need to make it as easy as possible for your audience to engage with you on social media and promote your content.
This short checklist tells you how in just 6 steps. It covers the specific buttons, coding, and social links that will help your audience evangelize your products and services. Remember, social networks change frequently. Be sure to check with each network first to see what buttons, tags, etc. are available.
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This checklist is a part of the free downloadable companion piece to The Best Damn Web Marketing Checklist, Period! Download The Best Damn Web Marketing Cheat Sheet! for an easy-to-print and check-off version that includes this and 35 other checklists!
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<a href="https://www.polepositionmarketing.com/emp/social-sharing-checklist/" rel="nofollow"><img title="Social Sharing Considerations Checklist" src="https://www.polepositionmarketing.com/wp-content/uploads/2016/12/Social-sharing-considerations-checklist.png" alt="Make your website content easy to share on social media [Checklist] #webmarketing #infographic @PolePositionMKG" width="" height="" /></a><br /><a href="https://www.polepositionmarketing.com/emp/social-sharing-checklist/" rel="nofollow">Infographic</a> by <a href="http://www.polepositionmarketing.com" rel="nofollow">Pole Position Marketing</a>