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E-Marketing Performance Blog

Who are You Related To?

Jim Boykin has a great post about link co-citations, and how search engines use that to help determine your site’s relevance to certain keywords. This is probably the clearest explanation on why you want on-topic links more than anything else.

Stoney deGeyter is the author of The Best Damn Web Marketing Checklist, Period!. He is the founder and CEO of Pole Position Marketing, a web presence optimization firm whose pit crew has been velocitizing websites since 1998. In his free time Stoney gets involved in community services and ministries with his “bride enjoy” and his children. Read Stoney’s full bio.

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