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E-Marketing Performance Blog

How to Optimize Ecommerce Product Pages

Searchers who land directly on your product pages are the holy grail of website visitors. Why? Because, in general, these searchers landed on your page because they entered your specific product into the search engine. That means they are closer to buying than other visitors. Now all you have to do is convince them that YOU are the company to get it from.

By properly optimizing your product pages, you can not only drive more people to them but convert more of them into customers. I’ll tell you how, step-by-step, in this Search Engine Journal article.

Read Full Post: The Complete Guide to Mastering E-Commerce Product Page Optimization

Stoney G deGeyter

Stoney deGeyter is the author of The Best Damn Web Marketing Checklist, Period!. He is the founder and CEO of Pole Position Marketing, a web presence optimization firm whose pit crew has been velocitizing websites since 1998. In his free time Stoney gets involved in community services and ministries with his “bride enjoy” and his children. Read Stoney’s full bio.

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