In my post a week ago I discussed how to build an effective website that promotes your products and services. In this post I want to zoom in even further to look at the elements required to creating an effective web page.
Even if you hire web developers to build or manage your website, it’s important for you as well to have a basic understanding of the various elements necessary to build a successful web-page. Ignorance of these things may be bliss until you realize you have spent hundreds or even thousands of dollars on a beautiful website that is in no way search engine friendly.
Having a basic understanding of the construct of your web pages allows you to ensure that the marketers will be able to work with what’s been developed without asking for a redesign of the entire site. To successfully optimize your pages for search engine rankings many key elements that must be properly implemented.