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3 Competitive Factors to Review, Assess, & Understand to Out-Perform Your Competition

digital marketing competitive factors

Regardless of how well you optimize your site and implement your digital marketing strategy, your competitors influence how successful (or not) your efforts are. That’s why a competitive analysis is important to a successful digital marketing campaign. But you have to do more than collect competitive data. You have to know how to analyze it and what to do with it.

This post for Search Engine Journal outlines the competitive factors you need to be aware of and how to use that knowledge to help build an effective digital marketing strategy.

Read Full Post: 3 Competitive Factors That Influence (or Hinder) Your Online Success

Stoney G deGeyter

Stoney deGeyter is the author of The Best Damn Web Marketing Checklist, Period!. He is the founder and CEO of Pole Position Marketing, a web presence optimization firm whose pit crew has been velocitizing websites since 1998. In his free time Stoney gets involved in community services and ministries with his “bride enjoy” and his children. Read Stoney’s full bio.

2 Responses to 3 Competitive Factors to Review, Assess, & Understand to Out-Perform Your Competition

  1. Alexis Gil says:

    Thanks for this recommendation. Great post from Stoney G deGeyter. Competitors can be at the same as helpful as devastating. When we take part at the competitions we can become better if we try to improve what we have, but not envy someone who is better.