For those who are confused or frustrated because they can’t optimize their site to “display the relevant advertisements via Google Adsense™“, there is a solution. Just having the correct content, links and possibly meta tags might be the key.
“The fact is that you never know what advertisements are going to display, but without doubt measures can be taken to ensure that your website has the best chances of displaying the relevant advertisements.”
“We cannot stress enough the importance of getting the right keywords for your website. If you unsure, a nice way to determine the keywords you should be targeting is to check out your competition.”