Pay-per-performance SEO sounds like a great idea, right? Why should anyone get paid before they can demonstrate results?
But just like that blind date your grandma set you up on, a situation may look good on paper,but in reality, not so much. Even though I love the concept of pay-per-performance for digital marketing, I just plain won’t do it. Learn why in this Marketing Land post.
Read Full Post: I Love Pay-for-Performance SEO — But I Won’t Do It. Here’s Why.