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E-Marketing Performance Blog

Reno Grand Sierra Resort Update

A couple of weeks ago I posted about the Grand Sierra Resort Hotel here in Reno and their super small signage. I was surprised by the overwhelming response and comments which that post generated, many of them passionate arguments both for and against the signage. A number also noted how many times that building has changed hands of late and predicted a similar fate for the Grand Sierra.

I took the liberty of emailing the people in charge at the Grand Sierra, to make sure they were aware of the community’s thoughts and opinions. Just a short simple email with a link to the post. I received almost an immediate response back:

Thanks very much. We are monitoring this and working on a solution.

Michael Carsch
President
Grand Sierra Resort and Casino

So that’s good to know. It would be interesting to see what, if anything, comes of all this.

Stoney G deGeyter

Stoney deGeyter is the author of The Best Damn Web Marketing Checklist, Period!. He is the founder and CEO of Pole Position Marketing, a web presence optimization firm whose pit crew has been velocitizing websites since 1998. In his free time Stoney gets involved in community services and ministries with his “bride enjoy” and his children. Read Stoney’s full bio.

2 Responses to Reno Grand Sierra Resort Update

  1. Josh Kenzer says:

    That is a very interesting response. It came from the President. They are treating it like a problem (used the word solution). And he doesn’t offer up any explanation. My curiosity is peaked.

  2. Mike Carlson says:

    Yes the logo is OK but it is too small. The enhanced picture makes sense. Wonder how many hundreds of thousands of dollars it cost them for the 4 small logos. Even if the agree they should be bigger it sure was a lot of wasted dollars.