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E-Marketing Performance Blog

How the Small Business Can Build a Blog Without Blowing the Business

I don’t consider myself a real blogger. To me, real bloggers don’t have jobs, they just get paid for writing about their opinions. Kinda like journalists.

I’m just a small business owner that happens to blog on a few times a week. But since my source of income is my business blogging takes a back seat to business needs. Most small businesses can’t afford to hire a full-time blogger or ghost writer so they have to work blogging into their many business-owner duties. And because those duties are so heavy on the business owner, blogging generally falls by the wayside as more pressing matters are attended to.

Many small business owners are out there thinking “Blogging? That’s just one more thing to add to my already over-booked work schedule. No thanks.” I feel you.

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