How to Turn a Negative SEO Experience Into Success
Over the last dozen plus years, unscrupulous SEO’s have given the entire search engine optimization industry a bad rep. It seems like every few months some high profile person in […]
What Do You Expect Your SEO Expert to Know?
It’s funny that we use terms like “expert” to describe an SEO. When looking for someone to help us get us top search engine rankings, we often look to see […]
You WANT Rankings, But What Do You Really NEED?
SEO used to be all about getting top search engine rankings. While that is still a primary function of an SEO provider, that’s not all there is to it anymore. […]
13 Must-have Plugins for Your WordPress Blog
Editor’s Note: This is a guest post written by Michael Schwartz from Vertical Measures, an SEO Marketing Company in Phoenix, Arizona. One of the best parts about the Internet is […]
What Do You Want From Me?!! (Setting Proper Client Expectations)
A few months ago a long-time client of mine was launching a new site. They wanted us on board to manage the SEO efforts of the new site, so we […]
Image (Not Rankings) Matter in SEO
In business, sometimes image is all we have. Many companies survive on their image alone. Sure, they had to work hard to build that image, but it’s the image they […]
Why You Need To Invest More In Your SEO Campaign NOW.
I recently heard about a company that was working on having their site optimized and wanted to increase those efforts. Instead of doing so, they dropped the idea due to […]
Is Your Online Marketing the Camry or the BMW? Probably Neither.
Online marketing, like many other things in life, has several levels of, um… let’s call it “luxury”, for lack of a better word. You go from your basic model online […]
What Does Your Competition Know That You Don't?
Your competition should play an important role in your research before you move forward with any SEO, PPC, or online marketing campaign. In fact, it’s generally a good idea to […]
Silos, Architecture, and Linking…Oh My!
The optimal time to start consulting with the SEO on a new website is at the very beginning. And, I mean the VERY beginning… when the website is just a […]
What's that SEO Worth to You?
Pricing out SEO services can be a challenge for any business looking to invest in their online marketing efforts. It’s difficult because there is no one-size-fits-all pricing metric. It seems […]
Google Instant Isn't Instant Gratification
Over the past few days, I’ve been playing around with Google Instant and reading a lot about it. There is a pretty broad range of opinion, and I’ve been drawing […]
5 Clichés That Make You a Better SEO
SEO can be a boring, monotonous job. But, it can also be an exciting detective trail of discovery. The hardest SEO jobs are those that are for websites that are […]
6 Clichés That Help You Understand SEO
Clichés are a funny thing. We don’t like to hear them… especially in movies, TV shows, or blog posts, but we frequently use them in everyday conversations. Clichés are a […]
It Isn't "Old School SEO" If It's Just Nonsense SEO
Remember the movie Old School with Vince Vaughn and Will Farrell? Yeah, me neither. That’s because, while I’m sure the movie has some funny scenes, it just didn’t have the […]