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E-Marketing Performance Blog

The Right Way to Steal Content

I just got finished with my rant on Search Marketing Weasels who steal, regurgitate, and republish content, giving no benefit to those they stole from.

No sooner had I sent the weasels an email than I ran across another one of my articles on another site.

This article was published via several article distribution outlets, so technically, it’s not stealing to republish it. In fact, that is encouraged. But the difference here is that they published the ENTIRE article verbatim including the bio and the links back to our sites.

If nothing else, I get the link benefit. The comments are suspicious. Probably all fabricated, but hey, they got the important thing right!

Stoney G deGeyter

Stoney deGeyter is the author of The Best Damn Web Marketing Checklist, Period!. He is the founder and CEO of Pole Position Marketing, a web presence optimization firm whose pit crew has been velocitizing websites since 1998. In his free time Stoney gets involved in community services and ministries with his “bride enjoy” and his children. Read Stoney’s full bio.

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